More terms available

[KevinC]

Just got off the phone with overture and they told me that they are now letting you bid on lesser more targeted terms again, like before match driver. I have some very targeted terms that I am the only one bidding on. I think many people will be happy to find this out. All though I was tempted to keep it too my self ;)

[paynt]

Hi KevinC, I very seldom buy Overture, ha. I'm surprised no one commented on this.

[Mike_Mackin]

KevinC

Don't know how I missed this post.
Has anyone else noticed editors allowing targeted KWs again. May be time to take those back on appeal.

[Tropical Island]

After reading KevinC's post we submitted some keywords to Over that we use in AdWords based on mispellings. They were previously disallowed however have now been accepted. Over is also showing search figures in the search term tool for these terms for searches in October.

We know from the AdWord numbers that these are terms that are searched for even if they are mispelled. This allows us a term at 5¢ where it would normally be much higher.