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"Under the terms of the agreement, Overture will provide its top three editorially reviewed search results under the heading `Products and Services' to users of AltaVista's U.S. and Canadian search sites (www.altavista.com and www.altavista.ca)."
"The companies' original Pay-For-Performance search distribution agreement, which recently came up for renewal, was signed in November of 2000. This new agreement expands the scope of the relationship to include AltaVista's Canadian search site. AltaVista and Overture have also announced agreements to serve users of AltaVista's German and UK-based Internet search sites (www.altavista.de and www.altavista.co.uk)."
Though, even here they still pull a crowd, when the crawls start coming.
I think AV's future is somewhat assured, though people moan, about this and that, its like the grandad of Search Engines, now that Excite and Infoseek have pretty much jumped out of the window. Still very much in my top ten.
Dispite AV's demise it has managed to keep alot of traffic. They still get a high volume of traffic and are beginning to rebuild alot of their systems. Their new algorithms and architecture is very advanced. As I have stated previously their new technology is what they need to bring them back to the top. Mark my words 'They will be back'. The change has already begun as people are beginning to see increase AV traffic.
Not only does Overture lessen the quality of an engine's search results, but this also shows that AV is desperately trying to find other ways of getting paid without considering the overall effect on it's index - and it's user-base.
IMHO, the more engines Overture appears on, the less "unique" those engines become.
In the end, it will be Google and Yahoo! anyway, so I guess the other engines should focus on making their shareholders/partners happy since they obviously don't care about doing the same thing for their users.
but how can any company that forgets it's core business for so long make a comeback? I just don't see it happening.
They are just making sure the revenue is still flowing while they can make it happen...they have enough pollution in their system with PFI, PPC, and OVER (love the initials on their new ticker) that I think as long as AV keeps it coming, they might be 'over' too. :)
My .02 cents.
And yes, this 'press release' seems to me a cheap shot at gaining some more traffic by announcing nothing really changed for us, but we'd like you to pay attention, anyway.
chris_f: ask them for me why they dumped sites for no apparent reason right about the time they started pay for listing and will not answer emails for me, will ya? ;)
I used to love AV and had many sites listed with them but over the years they deteriorated and the traffic is basically dead for us. It's a shame, AV used to be a great SE, imo.
The keyword is targeted to a service/city with an average of 2 referrals a day from a number one position in google.
Conversion rate/sale is "really high" under this term.
Within a two month period I had (0) referrals from AltaVista.