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Australian Search engines



12:44 pm on Jun 10, 2005 (gmt 0)

10+ Year Member

We run travel related websites that are particularly useful for Australian visitors. Are there australian search engines you could recommend us to submit to?

Thank you in advance!


12:53 am on Jun 15, 2005 (gmt 0)

10+ Year Member

Hi zaneta, there's not many Australian sites that you can submit for free but you should look at getting listed in:

Google - [google.com.au...]

NineMSN - [search.ninemsn.com.au...]

Yahoo (Suggest A Site For Free) - [au.search.yahoo.com...]
Please note you have to be a member to suggest a site.

Sensis - Their search engine results are all over the place but they are doing alot of advertising at the moment.

Ansearch - [ansearch.com.au...]

Hope this helps.


8:47 am on Jun 15, 2005 (gmt 0)

10+ Year Member


could someone rank the search engines by number of users or market share?

whats up skip

1:37 am on Jun 21, 2005 (gmt 0)

10+ Year Member

Ranking these Engines is a little difficult but, here is an attempt:

NineMSN (more beginners)
Yahoo ANZ (little bit difficult to tell where this traffic is coming from)

I think the first two would account for 70+% of the market. It depends on how your measure your search engines:
Number of searches made
Number of people conducting search
Amount spent based on searches
Margin generated based on sales generated from searches


4:22 am on Jun 29, 2005 (gmt 0)

10+ Year Member

Hi Skip,

The ranks (based on Mar05 data only) are:

-Google by a clear, clear margin - larger than the next 2 SEs combined in just about any metric.

After this is a legion of SEs who each have less than 4% active reach - Optus, Sensis, Ansearch, Webwombat, Alta Vista, Ask Jeeves etc. Volume of web page views is pretty similar. That data is pretty sound although I don't have it in front of me atm.


6:49 am on Jul 1, 2005 (gmt 0)

10+ Year Member

I saw some fairly reliable data earlier this year that showed ninemsn with < 10% market share for search.

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