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China's search engine market grows rapidly

the market scale reached to 1.2 billion last year

     
5:17 am on Apr 2, 2005 (gmt 0)

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According to a research report, China's search engine market valued to 1.2 billion Yuan last 2004 year , 81% higher than that of 2003. The estimated value of 2007 is 5.6 billion Yuan.
Search engine is the second option people use when they are online. Email service ranks first among these options. Among China's 94 million internet users, at least 60 million users choose search engine to find informations they wanted.
The reason that pushes search engine market grow bigger and bigger is that a healthy relationship among the search engine company(the provider), the internet user and non-search engine company(who use search engine to promote their products and service) has been established. The search engine company provides internet users with free info-seeking service and attracts more and more people. The rapidly growing search engine users number gives non-search engine companies confidence to put more money on search engine marketing; Investment from non-search engine company supports search engine company to put new products and services to meet the demand of users.
It is said that this win to win mode will make the market to go even further.
5:53 am on Apr 2, 2005 (gmt 0)

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Going from $145 to $677 million dollars over three years certainly sounds like good growth to me! Let's hope this forecast for prosperity is correct.

Jim

6:07 pm on Apr 5, 2005 (gmt 0)

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China today is like back in 1996! We are just starting building a huge network over there, and it is very exciting :-)!

Manu

[edited by: bill at 10:40 pm (utc) on April 5, 2005]
[edit reason] TOS #13 [/edit]

2:16 am on Apr 6, 2005 (gmt 0)

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Where can I get those reports about the growth of SEM in China? I am doing a research and need that information. Appreciate if there is any link or article about this.

Thank you.

10:21 am on Apr 6, 2005 (gmt 0)

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Where can I get those reports about the growth of SEM in China? I am doing a research and need that information. Appreciate if there is any link or article about this.

there are many articles on this issue. But most of them are in Chinese, could you read them? I will try to find some suit you!
11:52 am on Apr 6, 2005 (gmt 0)

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Thanks Redstorm. That would be really a great help for me :)
12:21 pm on Apr 6, 2005 (gmt 0)

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thanks for the info. if anyone can get their hands on it, i would love to find out about credit card uptake/ownership in china as well?

thanks

 

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