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With Yahoo and Goole dominating the search market I wonder how they'll do. Everyone here knows being successful in the US does not make any guarantee their success in Japan :p Yesterday EBay Japan just announced they'd close down their Japan office.
I mean, there would be no success for Overture, without partnering with a major portal in Japan to make a kicj start for their business. I do know a primary candidate but maybe I should not write it down here.
Anyhow I'll keep my eyes on them!
I wonder if they'll do an April 1 start...looking at the jobs page it seems they are still building their staff. Tell us if you notice anything new.
Any hints at when Overture Japan is launching? It looks like the only job they haven't filled yet is International Web Designer...
According to Overture's job listing page there is an opening for International Communications Consultant that requires Japanese language skills. If you have experience in the areas they've listed in the Skills/Qualifications requirements you will probably have a good shot. Overture has been advertising for Japanese positions for about 6 months now, so it is possible that a lot of them have been filled already...however, you never know what they may not be advertising ;)
Good luck, and please update us on any Overture Japan news.
keikei you're right. It's hard to find a portal now that doesn't have LookSmart listings ;)
new wildly unsubstantiated rumor (i.e., I just made it up)
Overture Japan will provide PPC results to LookSmart's directory listings...that would be interesting
[big]Overture Japan[/big] to supply PPC for Goo and Lycos. It looks like full scale operations will commence in the first quarter of 2003. Minimum bids will be ¥25 (about US $0.21).
Overture Japan: [jp.overture.com...]
(I might just mention to members the links Bill provides are all in Japanese)
I imagine this will have a great impact on the Japanese Market in general. Interesting that Overture are using a shot of a Gentleman using a PDA on the page you mentioned. Do you see mobile net users as being a big target market for PPC or is this just a coincidence their part?
Interesting that Overture are using a shot of a Gentleman using a PDA on the page you mentioned. Do you see mobile net users as being a big target market for PPC or is this just a coincidence their part?I'm not sure if that is a PDA, calculator or phone...I really doubt that Overture is going after that market. goo and Lycos aren't really known for their i-Mode (wireless/mobile) search sites...InfoSeek and Google were the forerunners in that area...even so, the volume of searches from wireless/mobile still pales in comparison to the regular search site's volume.
I'm really hoping that this will put some life back into goo and Lycos. In particular, I really like the Lycos Japan use of WiseNut and think that their results are pretty good...their interface is very usable...they just lack the traffic of Google.
If Overture JP does not tie up with yahoo.co.jp and/or msn.co.jp do you think they can survive?
daikon:True, true...I think this is just the beginning of the PPC announcements in the Japanese SE market...whether or not anyone here will actually use these options is still an unknown. I'm sure all of the SEO-types in Japan will give it a whirl (All 3 of us right ;))
Adding Overture will surely increase it's traffic from webmasters, but will it be any sort of draw for straight up users? "Better advertising!" seems an odd pitch.
As far as the limited SE coverage, I'm sure that will expand. I wouldn't be surprised to see Overture ride the Yahoo coattails in before too long. Also, as they have already landed goo, wouldn't it be a natural progression to go after the other Inktomi family, MSN and AOL (although neither MSN or AOL Japan are really big traffic drivers for me)? The biggest barrier here would be LookSmart, which already has its fingers in MSN, but seems to be stronger in the portal arena.