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Importance of local domains

Does a local domain name improve my ranking in local searches?

         

Kinshasa

11:14 am on May 18, 2006 (gmt 0)

10+ Year Member



How important is it to have a local domain name vs. an international? I am talking pure ranking on google and msn here.

Ie if I want to market a keyword in The Netherlands, and a potential customer writes the keyword and selects "pages in Dutch" - does a .nl-domain outrank a .com domain? If yes, how important is it? Very? Marginal?

Thanks in advance

Kinshasa

9:30 pm on May 19, 2006 (gmt 0)

10+ Year Member



Bump.

Is there really nobody here who knows about the importance of the importance of local domain names in local queries?

activeco

10:34 pm on May 19, 2006 (gmt 0)

10+ Year Member



Yes, country level domains have some preference, when search being conducted from the local IP address.
Of course, there are some other factors too, but that one, as well as hosting place, being very important.

You should have noticed up to now that, when you do a search from Netherlands, even in other languages, the above proportional number of Dutch sites is returned.

M_Bison

1:14 am on May 20, 2006 (gmt 0)

10+ Year Member



makes no difference, as it is based on IP address.

However, when using a .com domain and targeting local searches, make sure you get the point across either in your title or meta description that you are in fact local, as people may think with a .com you are from the USA etc.

Kinshasa

9:33 am on May 20, 2006 (gmt 0)

10+ Year Member



Thank you for your replies.

So if I want the best possible ranking, I should (in order of importance):
- Get local hosting
- Get a local domain

Right?

rescendent

10:17 am on May 20, 2006 (gmt 0)

10+ Year Member



Hosting isn't important, its what IP address your Host supplies you with and what country that IP address associated with.

activeco

10:47 am on May 20, 2006 (gmt 0)

10+ Year Member



- Get local hosting
- Get a local domain

Right?

Right.

Kinshasa

10:58 am on May 20, 2006 (gmt 0)

10+ Year Member



Thank you very much. I'll start looking for local hosting companies. :)