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I've been looking a lot of threads and forums here, and even briefly discussed this topic before. But, I'm just looking for more information on pros & cons of paying for links or using paid directories, to help my sites on Google.
At the moment I've got a few sites that need help moving up in the search engines, particularily Google. Some are moving up and at a standstill, others are not being picked up. I noticed that free directories helped a bit, but some sites are in a competitive catagory and may need more help. It's money, but if it works, it may be worth it.
So... is there aleady a good thread on this that I haven't seen? Or does anyone have more thoughts on using paid links or paid directories?
There is the problem that new links are not getting much credit for a while (sandbox theory) so even getting some links tommorow isn't going to help immediately.
I'd put effort into making content that is good enough for government sites to link to, you can't pay for that and the search engines love it.
If you can make a convincing argument to goverment employees that your site is helpful to their citizens then you are on your way.
Just this week we have gained links from 4 big government sites for a client in the UK by making the site AAA compliant and full of useful stuff (construction related), This includes links from PR6 pages and countless local council pages.
If no-one else in your niche has done this and it's possible then you should try it out. (You will need patience when calling though, hundreds of people work in these places and often you speak to half a dozen before getting to the correct one)