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In my case mycompanyname is a single word, which I invented. The only references to it online are links to my site. For the last couple years, when I search for mycompanyname, I was always #1, and then all the folks who link to me are refenced below.
Since Allegra, mycompanyname.com is not in the SERPs at all for a search on mycompanyname. I also don't appear in searches on directory.google.com, although you can SEE mycompanyname.com listed in the directory! What on earth!
- My PR recently went from 6 to 3 as of Allegra.
- for the last month I had a 301 redirect on / to route it to /cityname/
- if I search: mycompanyname site:mycompanyname.com I get a couple hundred hits, which is right
- if I search: allinurl:mycompanyname I see something really weird: first SERP is someone that links to me, 2nd SERP is blank (yes, blank - there's a 1 inch space!), then I get a couple more SERPs, then my /cityname page appears
Something is really weird here....
Comments anyone else?
[edited by: walkman at 7:53 pm (utc) on Feb. 23, 2005]
All of this occured Feb 3. Occasionally, I see some recovery on domain.com but it's not happening on enough Google servers to matter.
Just checked one phrase I know we used to do well on and we are #112 now. Too bad for anybody who was interested in that subject!
It has a penalty feel to it. Do they still tell you if you have a penalty? I've haunted these forums for ages and remember Googleguy telling people whether they had penalties or not. How do you determine if you've been penalized?
Its seems to me from reading various threads in WebmasterWorld and elsewhere that part of the Allegra bungling may have to do with the "ODP connection". Someone listed in the ODP, depending on category, may well have hundreds of cloned or semi-cloned directories + spam directories + 'scrapers' linked to their site always using the same exact keyword(s) as the ODP. If you've been in the ODP long enough, you could easily have over a thousand of these links, all identical. If these folks are not trading or buying links for keyword diversity etc, then what they have is a situation as you describe. Compounded for many by the actual title and domain / url, and the same ODP keyword(s) used there. And for those folks who link back to their ODP category, it probably 'looks' even worse to a mis-guided algorithm. The whole thing sorta looks like a giant link farm to a mis-guided algorithm.
I've also noticed for some of these sites in the ODP that dmoz.org doesn't even show up using operators like link: , which is at least a bit strange, since some of the 'clone' directories do.
It's impossible to judge the overall success of Allegra until its "over"; and all the evidence I've seen and still see, is that this is an ongoing, but still broken, update. :)
The examples you give certainly don't disprove any of the conjecture in the various posts above. They demonstrate there are a variety of reasons and circumstances a site may have fallen or disappeared.
Here's another way: Suppose someone links their Website A to their Blog Website B. Suppose they put one link from A to B,and one link from B to A. This should be no big deal, but maybe it is. If the blog were template driven such that a link on the "main page" also shows up on every post and every archive page, suddenly Google would see hundreds or thousands of nice juicy keyword laden links to your website that materialized overnight - a misguided algo could interpret this as 'unnatural' and penalize site A. I don't know if this can happen - Do you? :)
And it doesn't explain why a site would fail to show up for something like a person's own name, particularly when there appears to be no one else on the entire Internet with the same first and last name combination. If the person's name is in the title of the site, then it shouldn't matter how many links are being discounted by Google; the site should still show up #1 for that name, not #87 underneath dozens of telephone directory pages in which the first and last name are separately listed and never in proximity to each other. Unless there is an error in Google, the opposite should *never* happen, even if the person's site has *no* anchor text at all.
And it also doesn't explain why this particular personal page, which as far as I can tell has exactly two links coming into it (neither of them from the ODP or any other directory), should have fallen prey to the same identical thing.
My own pet theory is that Google has completely 'missed' a whole bunch of domains somehow, which are now being indexed ONLY on the strength of their anchor text, or only on their meta tag, or something. So it's coming up #87 because Google doesn't realize that the first and last name are included in the body of the text at all, and is ranking it like a totally unrelated website that happens to have one link with the right text pointing to it or the name in its meta description or something else weak. It must have screwed up spidering some of these domains somehow. To me, that's the only thing that explains why some of these meek little informational sites are getting bushwhacked while other domains are perfectly fine.
Look at my msg #66 and #68 in this thread - I noted the allintext correlation with low ranking/ dissapearing websites:
"I am seeing a direct correlation for some sites where allinanchor and allinurl are high, but allintext is inexplicably low (on some DCs), as are the resultant google rankings."
I ran a test on my domain looking for my business name and my site comes up #1 for my business name. However, as several have noted it has an ancient description. However as i also saw posted in another thread--Goggle is apparently using the description from the google directory listing which comes from DMOZ--which in my case hasn't been updated in a long time.
I suggest we all run over to DMOZ and update our descriptions. That should open someone's eyes.
PS. could this problem with business name not showing up be caused from too many people using their keywords and not their official business name in IBL text. I haven't done that except on inside pages and my site is ok.
We do that too, having a contrived word unique registered name... ranking for your own name has always been "duh" a no-brainer... until now. We don't really have a very aggressive outside link scheme as it were and have always relied on superior content to rank well. (I always looked at the whole idea of PR with disdain anyway.)
But, I have linked to the index with our unique name in anchor from some of our own internal pages the past couple days. The pages all did that anyway, but with a graphic that links to index. I just added some natural text links as the company name occurs in some interior pages we already have. We will see IF that helps out.
If you match what Google thinks is bad, you're stripped of everything, that's why link pages rank higher than you. Think of what Google might've tried to do this update.
With regard to your points in your last thread, though, I'd like to point to a site I did for a real estate title insurance company twenty months ago.
The site does not have a links page, and I didn't solicit links for it. There is absolutely NO duplicate content, either between pages on the site, or pages on other sites.
Up until December or so, if you searched for "title insurance xyz county," or other counties mentioned on the home page, the site would come up in the first five results on Google.
Now, if you even search for the company by its unique name, it comes up #351 in the results.
Everything with the site is by the book.
This one is easy to prove, so I'm not just saying because I'm essentially out. I just had the relevant info that people wanted and look what that got me. Time to design sites for google ;)?
On another note: it seems like G realized that it screwed up and a few blog sites are shwoing for their name again. Maybe there's hope.
#1 mycompanybrandname.com (my IT related website)
#2 An adult website, title starts with mycompanybrandname.com - ....
The URL is key1-key2-key3.....keyN.com/key-key-key.html
#last result of page 1 is the same adult website, title starts with mycompanybrandname.com....
Nothing we can do about it- except use something else.
After all - if 70 or 80 PHDs can't work out what they broke when they implemented Allegra - then what chance has anyone else got working from the outside?