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How many characters will Google read...

title and H1

         

snoopy

12:13 am on Feb 17, 2003 (gmt 0)

10+ Year Member



in the title and H1? Also, can anybody explain whether or not you should use commas in the H1 or title when targeting multiple keyword combinations?

brotherhood of LAN

12:25 am on Feb 17, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I don't know numbers for each, but some observations....

>page title
If you search for _ then __ then ____ using an "allintitle" search, you get results right up to 127 _'s

>H1's
Not sure here either, but this is a snippet from an old google doc


From: Anatomy of a Search Engine [www-db.stanford.edu]

Our compact encoding uses two bytes for every hit. There are two types of hits: fancy hits and plain hits. Fancy hits include hits occurring in a URL, title, anchor text, or meta tag. Plain hits include everything else. A plain hit consists of a capitalization bit, font size, and 12 bits of word position in a document (all positions higher than 4095 are labeled 4096). Font size is represented relative to the rest of the document using three bits (only 7 values are actually used because 111 is the flag that signals a fancy hit). A fancy hit consists of a capitalization bit, the font size set to 7 to indicate it is a fancy hit, 4 bits to encode the type of fancy hit, and 8 bits of position. For anchor hits, the 8 bits of position are split into 4 bits for position in anchor and 4 bits for a hash of the docID the anchor occurs in. This gives us some limited phrase searching as long as there are not that many anchors for a particular word. We expect to update the way that anchor hits are stored to allow for greater resolution in the position and docIDhash fields. We use font size relative to the rest of the document because when searching, you do not want to rank otherwise identical documents differently just because one of the documents is in a larger font.

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So perhaps if you used the H1 too much it just gets weighted less, or if you underuse it its weighted more...ie they are all relative to one another.

Use the H1 sensibly :)

jady

12:38 am on Feb 17, 2003 (gmt 0)

10+ Year Member



Agreed with Brotherhood about H1 tags. We use only once, as a title with our keywords and do VERY well with it. A Friend of our, uses it all over her site, and is does OKAY. Infact, she has a higher PR then us, but we rank higher for our "catch phrase" that we compete for. :)

Plus - doesnt H1 tags all over ones website look kinda over-optimized and icky? (Thats another whole conversation in its own Im sure!)