What Works Better

How to use the best keywords?

[DslLmi]

I work for a company that is very web oreintated.... Yet we don't seem to know what works best..... In our meta tags we wanted to know if we should use "key word" or Keyword" or even "keywords" And am justuseing key words as a test word..... To explane this.... What I mean is useing one word or two words... Also adding a "s" on the end..... Since most of the things we do are two words combined in to one. Please give me any ideas you might have!

[pmac]

Welcome [webmasterworld.com] to WebmasterWorld DslLmi.

Is it the keyword meta tag you are talking about? If so, don't sweat it because Google doesn't use that tag to score your page.

What is more important is to build pages around the different variations of the KW'S you are trying to target. I would suggest a tool like wordtracker or the Overture search suggestion tool to get an idea of the words that are most likely to be searched and build pages around those terms accordingly.

[DslLmi]

What I mean more is for when a average web user searchs for what they are looking for to "Shop" or "Buy" Take as a example sports tickets will they use "lakers tickets" "laker tickets" "lakerstickets" and so on..... I am trying to figure out what is the best way to use my keywords wisely. Thanks again for all your help!

[Yidaki]

Welcome DslLmi!

I don't want to repeat past discussions, so here are some threads worth to read:

- Plural vs. Singular [webmasterworld.com]
Google's treament of plural vs. singular keywords

- Singular Vs. Plural - What do users search for. [webmasterworld.com]
Do users search for blue widget or blue widgets?

- Singular vs. Plural extrapolating from wordtracker [webmasterworld.com]
Is "widgets" better than "widget" ...?

- Words that could be two words [webmasterworld.com]
Logfiles and Log Files, Website and Web Site

- Finding the right keywords - Data Mining [webmasterworld.com]
Using the right sources to find the right words

More: Singular vs. Plural and related keyword discussions. [google.com]
And in case you're still interested in this topic, you will love the WebmasterWorld forum Keyword Discussion [webmasterworld.com].

Have a nice read. ;)

<added>
At one of my sites i established a section called widgetbreeders some years ago - due to my lack of english language skills i used the one-word-version for the url as well as for all link anchor texts. Two months later i noticed the misspelling. Too late - the page allready received that much referers from google that i would be a idiot to correct the misspelling. Still one of my best pages. :D
</added>

[MHes]

Yidaki

Perhaps you should start selling a spell-checker on that page :)

[Yidaki]

>selling a spell-checker on that page :)

Thanks for this brillant idea, MHes! I allready started to build a funny misspelling glossary (food for the users and food for the spiders) based on user input (queries) but it's not yet finished. Allthough i also sell books i never thought about selling a spell-checker at the glossary pages.

I'll gonna try this! Great idea, really! ;)

[onedumbear]

MHes
Perhaps you should do internet stand up comedy with a web cam...that was pretty funny, and practical.