Google PR in trouble....

[Pumba]

I have heard lots of people that have talked about buying a link (advertising) on other sites that have a high PR.

My question is how can Google determine if this is a link that is used to raise PR or if the person is actually advertising on a high PR site without knowing it (the person may not be clued up about PR). Is Google going to penalize everyone who does this? It would not be feasable....

Google is going to have to have a serious overhaul in their PR system or throw it out completely....

Anyone else have any comments?

[Shak]

welcome to webmasterworld.

the question you are asking has just had a similar thread started slighlty earlier today:

[webmasterworld.com...]

Shak

[madweb]

1.PR is only 1 of several factors that influences SERPS.

2.Google tweaks its algorythm the whole time.

I don't think google will 'throw out' PR, because it is very useful. However I do think they will work on developing other ways of ranking sites which will be built in to the alogorythm.

[AhmedF]

IMO, once theming comes into full play, PR buying for hte sake of buying PR will be dead.

If the site linking to you had no relevancy to the site it is pointing, it wont even matter what its PR is! And that makes sense ... on target sites linking to related sites should be worth more than anything else.

Of course the hard part is actually doing theming heh...

[Oaf357]

Buying PR shouldn't improve your SERPs (IMO). Because that would mean that sites that have money and buy ads, banners, etc. on high PR sites would improve their SERPs regardless of whether or not the site had good content.

That is why PR is just a small portion of the Google algorithm. If PR was the Google algorithm, Google would suck.