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Maybe I'm being naive here, but why aren't registrars a first line of defense here, at least on the names of the biggest online services, major banks and credit cards? Seems like it would be an easy thing to raise a red flag on a requested regitration for any name that contains "paypal", as an example.
its all about the money... that plus if they did it with some companies they would have to do it with all of them, and thats just not practical.
In short, don't make me think.
And yeah, you're being naive, tedster. :)
Fortunately, there are some registrars out there who will take time to handle this. However,
it's a matter of finding out who. (I have 1-2 candidates in mind who, I'm sure, will indeed
proactively handle this issue...)
Not to mention there are hardly any laws authorizing registrars to handle this. (I think...)