Adding country label in a country specific site

How can I aid Googlebot without annoying users?

[killroy]

Hi, I have a site which is a directory specific to a country ("Widgetia"). All pages on it, every listing and every item on htem are specific to Widgetia.

The problem is, that ideally I would write "Widget Place Widgetia" all over the place and rank well for this keyphrase. Unfortunately in a long listing with many rows it would look sill to have the word "Widgetia" everywhere since it's implied since the whole site is about it.

But if I write only "Widget Place" I compete with all other sites in the world on "Widget Place" and don't rank well for "Widget Place Widgetia" which is my desired key phrase.

Bottom line is, I rather rank top 3 for my country specific search (which is easy since it's a small, obscure country) then rank top 3000 amongst all Widget places of the world.

I'm considering to cloak the country in for googlebot to tell it that hte page is all about Widgetia, but leave it out for human visitors who are smart enough to know that a national directory contains national information (which googlebot is not).

As you can see there is nothing dark about my need for cloaking and I'm simply trying to "correct" for a shortcoming in googlebots "intelligence.

What is a good way of accomplishing what I need?

Thanks for yout help!

SN