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Question about cross promoting ebay store.

11:16 pm on Apr 4, 2006 (gmt 0)

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joined:May 16, 2004
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I am getting ready to set up an ebay store for my business but have a few questions.. Right now I am taking pictures of every product. Some products expensive, some products inexpensive.. My question is this, there are a few ways to list items in an ebay store... You can go the cheap route at $0.02 an item which is only listed in your ebay store inventory (not on regular ebay searches), or you can pretty much list your item as a "buy it now" item which could range from $0.30 per item to $3.00 depending on what the price is... Well, I guess my question is how many $0.02 items should i list vs. regular ebay search item listings to get the best results. I know there is a lot of talk about cross promoting and this is where I hit a bump in the road.. I am wondering for those who have experience with ebay stores, what did you do to get the maximum amount of traffic to your store in terms of listing items. I will have about 1,000 items to list when I am ready. Thanks
5:55 pm on Apr 5, 2006 (gmt 0)

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10+ Year Member

joined:Aug 26, 2004
votes: 0

List ALL products at 0.02 a pop
1000 items = $20 == No Brainer

You then use the more expensive BIN, fixed price and auction items to drive traffic to your ebay store where everything is posted.

Concentrate your BIN/auction postings to the lower priced items (under $25) which have lower posting fees. The goal being get as many items posted for the lowest possible price. Skip all of the extra crap like bold, highlight, gallery, extended auctions unless it is a big ticket item which drives a lot of traffic and competitive bids.

And BTW, ebay store items DO show up in regular searches. Just in certain situations, keyword sets etc etc. But by JUST having an ebay store and NO auctions you will get sales. Provided you aren't selling obscure widgets that only One Legged Albino's from Eastern Iceland need.


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