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How to double or triple traffic

Any magic formula...

         

orientlady

7:59 pm on Dec 28, 2005 (gmt 0)

10+ Year Member



We have a small niche website selling high priced widgets with approx 3000 unique visitors per month from organic search engine, so far we are pleased with the level of sales. What we would like to do is double or triple our traffic in the coming year.

My question is: how do some of you guys / gals managed to increase your exposure to 800 unique visitors per day? Can you get 800 uniques per day without ppc? What is the fatest way to increase traffic. I'm working on links to drive more traffic, it seems such a painfully slow process. Any shortcuts?
Any help greatly appreciated....
Thanks

Essex_boy

11:02 pm on Dec 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Build a bigger site.

Add more content and products.

Update your site more often.

Get your visitors involved in the sites developement.

SEO your site

Hollywood007

3:52 am on Dec 29, 2005 (gmt 0)

10+ Year Member



There's no secret or magic formula. I agree with the previous poster -- you need to be passionate about your site and what you are selling. Add products and descriptive content about each product, and be careful to create the pages in such a way that are search engine friendly (use keyowrds in the <title>, write brief but descriptive meta tags, use the keyword in your copy, cross link products).

If you want to build traffic, I also recommend a blog. If you're excited about the product you sell, you can review new products, talk about how to buy products, etc. in a blog.

shri

4:13 am on Dec 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



An important thing to keep in mind is not traffic.. but targetted traffic.

Bad traffic can create more problems than it can do good ... think of the number of dumb enquiries, fraud attempts and the problems that you might create if you go for a raw traffic increase.

Other than good, rock solid SEO (think about getting links from where your targetted traffic would go), I would seriously recommend:

1) PPC Improvments: Keyword research, geotargetting, good descriptions.

2) Basic SEO: I always assume that most store owners have SEO in mind.. but I've been proven wrong whenever I look at my competitors sites.

3) Failure Analysis: Figure out what you did wrong, or could do better over christmas.

Next, think seasonal strategies. Again, these affect both the points I've made above. Your SEO should be able to handle seasonal variations, your product mix and landing pages should change with the major buying seasons in your niche.