Forum Moderators: buckworks
For a start, if a transaction is declined by your gateway for AVS mismatch, did you know that the amount is "locked" against the account and it will still appear as a charge on the customer's credit card statement? (I've had a couple of customers call me about this). Of course, it will be "dropped" by the CC company after a period of time (10 days?), but to nullify it, you need to call the number on the back of their card, with the customer's name and CC number - which involves calling the customer, too, if you don't have their CC number on file (and you certainly shouldn't!)
If a customer gets a transaction rejected, they will invariably ignore the fact that you presented them with a nice "transaction declined" message and try again - sometimes 2 or 3 times.
Now if the customer is near their credit limit, each of these "failures" adds up, and they will start to bounce off this limit - more headaches for you, as they assume it's all your fault.
Not to mention that each time it is costing you like 50 cents or something for "excess authorizations"
Anyway, my tip is to turn OFF all automatic rejection based on AVS and manually check the status codes returned. If they match, all well and good - if not, then you can take further action and evaluate the risk.
I wish someone had explained this to me beforehand.
You are right the money is frozen for around 7 days and it reduces the balance available for the customer. Some bank will show your company name and amount, others don't.