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Wednesday afternoon after a ton of testing and having many "eyes" look over it we re-launched a new more streamlined checkout process that I am 100% positive "should have" increased sales. I have tested and tested and still cannot find anything that would have cost us sales, only helped them.
It is next to impossible trying to figure out which one of these factors affected our sales, but I am strongly leaning towards Katrina.
Thanks for the donation advice. I went a step further and placed a link to the Red Cross donation page on my homepage to help relief efforts. Hope this helps them.
It is an axiom of web commerce that holidays are slow. Virtually no exceptions. Christmas is our lowest traffic day of the year.
I'm more concerned with getting stuff from our suppliers. One is in the area. Some to the north import thru the port of New Orleans from Central America. Materials from Mexico or the West Coast ports often are shipped to warehouses in the East on trucks that pass thru Louisiana/Mississippi.