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Soliciting customer feedback

best way to get customer comments

   
4:02 pm on May 26, 2004 (gmt 0)

10+ Year Member



Seeing how powerful the ebay "feedback" feature is.

We are considering offering reviews and feedback on our ecom site

However we are wondering what is the best way to execute this?

When should we solicit the feedback? Should we issue reminders? Should we edit the feedback? Should we offer incentives? Can the feedback be formatted in such a way to provide rankable content?

Is the feedback better as a "product review" or a "service review" or both. And how do we integrate a "service review" into our site?

Our products are consumer goods that unlike books or cds do not require a content review

What is the best way to execute a feedback section for goods such as ours?

Thanks in advance

gibbon

5:18 pm on May 26, 2004 (gmt 0)

10+ Year Member



Hello,

When we started off, the way we first got feedback was to put up items for sale on ebay. eBay customers generally always leave feedback, and then I contacted those people that did leave reviews to ask if I may put the review on our website.

So that got off us to a good start and then, you can also do the same in your shipping confirmation emails. Just give a link for them to leave a review.

We now have plenty of reviews to put up.