Coupon to enclose with merchandise

[jsinger]

Anyone throw coupons in with the shipment? How about half off shipping on next order? Free shipping on next order? Any other ideas?

[wingslevel]

Called a "bounceback" in the catalog biz.

You won't get an order from a major cataloger without several offers or at least a fresh copy of the catalog.

Sometimes we'll get a vendor to give us some free stuff to send as samples and put an offer in the box along with...