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They literally have "my company name - my product" as the page title, and it then redirects you to a site not containing this information. And not surprisingly.
I've reported as much to Google, but as it is a very directed and deliberate spam, I'd like to also contact the service that hosts them.
Can I do this?
On one hand, I believe we don't hold trademarks, as such, on the names, but their actions are clearly spamy and directed.
What steps do you think I can take?
If there's a copyright violation, if their host is in the U.S. (don't know about other countries) you can provide documentation and follow procedures to ask them to take it down. If it's copyright violation there's also a DMCA procedure with Google as well.
It can depend on the TOS of the host. Many have provisions about copyrighted materials or other specifics they don't allow; you'd have to check it. There are generally prohibitions against using your account for sending spam email, but I've yet to see one that says anything about search engines, spam or otherwise.
Unless it's something covered, the only recourse is simply to submit a spam report, forget it and go on from there.
We haven't experienced this situation exactly as you have. However, the times I have found people using my company or site name to market their own products, I have immediately sent an email to the site owner, webmaster and the site host explaining the problem and insisting that our name be removed immediately. If not changed, I really will involve a lawyer. We've a very small company and can't easily afford to take legal action, but that situation is too important, to my mind, not to. A legally registered company name would obviously have more recourse so we decided to actually register our site name as our trademark after some attempts by others to use it to market their own products.