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About 88 percent of broadband users and 87 percent of dial-up users in North America find that pop-ups interfere with their Web surfing experience, according to Forrester Research. But only 15 percent of consumers have downloaded ad-blocking software..
I agree with you, worker -- here's a place where MS can do the world a major favor by leveraging their hefty market share. They can make a high-functioning blocker program that people can trust and that integrates into IE. MS will get a boost in good-will, and the advertising world will need to adopt to less intrusive, more permission based approaches to the web.
In fact, MS may be the only entity who can do something definitive about Gator/Claria et. al. And of course it is also in their financial interest -- I understand that currently Search Scout takes traffic from major search engines, including MSN.
whistles and walks away.
It does book some popups, however, way too many get through the net. Hopefully, they will tighten it up from the version I had.
atob
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Shadows Papa
I didn't know there were any!
Shadows Papa
I don't see any adverts very often either for that matter - the adblocking CSS from the Firebird tips page takes care of most of them.
