Forum Moderators: open
Even though I want to do the list in alphabetical order, I need to start with the most common acronym:
WW - simply the acronym for WebmasterWorld (not to confuse with WWW)
Alphabetical list - additions welcome!
AWA - AdWordsAdvisor, a staff member of the AdWords team of Google, who actively participates in threads regarding AdWords
Big G - Google, the company
CMS - Content Management System, a tool which seperates a web sites design and its content, allowing to focus completely on content (usually with more than one contributor)
Copy - the text of an advertising
CPC - Cost Per Click, the amount of money you pay for unique clicks in paid online advertising
Creative - the text of an advertising
CTR - Click Trough Rate, a percentage of how many paid advertisings were clicked compared to the overall number the advertisement has been seen (called "impressions")
DC - Data Center, the big search engines have locations all over the world where mirrors of their database-servers reside
DTC - Direct Traffic Center, the backend of the Overture PPC system
DMCA - Digital Millenium Copyright Act, a US-American law which adresses copyright issues and intellectual property. It's almost the only means US-webmasters have to act against US-sites who steal their content.
EPC - Earnings Per Click, if you host paid advertising on your site, you GET money for each click
G - Google
G$ - Google, with a negative connotation, referencing on "M$" which is the negative abbreviation of Microsofts "MS"
IBL - Incoming Back Link, a link which someone sets to point to your site
MIA - Missing In Action, usually used as MIA-site - a website who is supposed to be in the SERPs but can not be found, usually due to penalties by the SE's
PPC - Pay Per Click, a method of advertising where you are not billed by impressions (like traditional print advertising) but by actual clicks on your ads
PR - Page Rank, a concept introduced by Google to define your position based on the number of IBL's. The Pagerank is displayed as a little green bar on the Google toolbar.
ROI - Return On Investment, how much revenue can be derived from an investment you do. Mostly used in combination with PPC advertising.
SE - Search Engine, if you are not talking about a special engine
SEM - Search Engine Marketing
SEO - Search Engine Optimization, applying techniques to get your site higher into the SERPs. White-hat SEO is considered to be within the TOS of the SE's, black-hat SEO violates them.
SEP - Search Engine Promotion
SERPs - Search Engine Result Pages, the pages a search engine produces for any given query
TLD - Top Level Domain, like .com, .edu or the newer .info
TOS - Terms Of Service, the rules which define what is appropriate and what is not
Widget - whenever a poster writes about the products or services he/she/it sells, it is required that the actual name is anonymized and replaced for "widget". If you have more than one widget, they are usually colored (red widgets, blue widgets).
Y - Yahoo
OK, can't think of anything more right now.
There were two I am missing. One is for "Mom and Dad businesses", the other one is for "self employed webmaster/SEO". Any suggestions?
[webmasterworld.com...]
Some nice explanations in your post though!
Funny though, no person ever, which I asked about a new acronym - either in sticky or in public - ever directed me to that glossary. Seems to be one of the hidden gems of WW. I wonder how much other hidden gems there are...
<added> Looks like the glossary hasn't been updated for awhile. </added>
This weeks host to the Gizmo quiz not replying to any of the answers given by other members and then going to bed before the quiz had finished ;)
P.S. I have the impression that after years someone will still come up with "gizmo quiz ... went to bed"...
WW - simply the acronym for WebmasterWorld
worth mentioning that if you type w m and w as 3 letters the system expands it to spell out WebmasterWorld
Can you explain please?
WebmasterWorld
added: oh yeah :)
Technically acronyms and initialisms are both abbreviations also, kind of 'subsets' of abbreviation
An abbreviation is letters pronouced individually, like RAF.
This is the British version and stricter than American-English - IBM seems to be considered an acronym in the USA and not in Britain where is is an abbreviation.
So, if you can read it as a word it is an acronym.
All acronyms are abbreviations, not all abbreviations are acronyms.
zoo
Now, is this purely academical, or is it really used that way?
I guess I better join the AAAAA (American Association Against Acronym Abuse)
zooloo's definition is perfectly correct.
In that time-honoured tradition; "you learn something new every day." I certainly have.
Syzygy
a word (as NATO, radar, or snafu) formed from the initial letter or letters of each of the successive parts or major parts of a compound term; also : an abbreviation (as FBI) formed from initial letters
zoo
. Seems to be one of the hidden gems of WW
Hidden in plain site, often the best disguise. I always forget it exists too.
As for "LOL", I think there is a technical term for such abbreviations, but for the life of me I can't remember what the term is.
Well folks, I seem to be wrong about the differences between British and American English. I see that Dr. Randolph Quirk lists such "abbreviations" as FBI, MIT, etc. as 'alphabetisms' under the heading of acronyms. That's the first time I've seen that in a grammar.
Learn something new everyday. Thanks for making me check it out folks.10
