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Looking for a steer on PPC in Belgium - is Google the only way to go, or are there other people in the market worth considering?
Or....do Belgium visitors tend to use other sites such as those in Netherlands & France.
Nice point with google adwords is you can choose to display the ad only when the search originates from Belgium, which is nice if your service/product is not available out of Belgium.
and also then do "direct" deals if the inventory and ROI is there with the smaller niche search portal typies.
Useful point on MSN
Shak - I think you're right. Google first - everything else can follow if the returns are there
Las VegasOctober 6-8, 2015