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As we say in Sweden: Tack!
Denmark - Danmark
Fact sheet [odci.gov]
Domain(s): dk
Online population: 2,6 million (1Q/2001)
Native language(s): Danish, Faroese, Greenlandic, (small German minority)
Understanding of English: Very high
Hosts in domain: 334.000 (April 2001)
Pages in language: 2.6 million (April 2001, all domains)
Pages in domain: 4.1 million (April 2001, all languages)
Local presence required for domain registration: Yes
Multiple domains allowed: Yes
Professional help: See bottom of page
Known general search engines:
Albot [albot.dk]
Language interface: Danish Traffic volume: 250.000 unique visitors/month Local language(s) required: No Local domain(s) only: No Search technology: Own
Meta description used in search replies: No! First 250-300 user viewable characters incl. ALT.Things that help ranking: Local language: Yes Local domain: Yes Keyword in URL: ? Keyword in title: Yes. Very important. Keyword in description: ? Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: Big on link popularity. Important to have good ALT-description for images since they may be shown in search results. Default SE for TV2 home page and used by Sonofon, one of Denmark's biggest GMS providers. New and still unknown to the Danish public.
Altavista [dk.altavista.com]
Language interface: Danish Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? Search technology: ?
Meta description used in search replies: ?
Things that help ranking: Local language: Yes Local domain: Yes Keyword in URL: ? Keyword in title: Yes Keyword in description: Yes Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: New!
Everyday [search.everyday.com]
Language interface: Danish, Swedish Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? Search technology: Inktomi Meta description used in search replies: ?
Things that help ranking: Local language: ? Local domain: Yes Keyword in URL: ? Keyword in title: ? Keyword in description: ? Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: Ultra slow server
Kvasir [kvasir.dk]
Language interface: Danish Traffic volume: #2 with 446.000 unique visitors per week. Local language(s) required: ? Local domain(s) only: ? Search technology: Fast. Uses Fast main index for global searches, own for local. Meta description used in search replies: No. Uses first text found on page.
Things that help ranking: Local language: Yes Local domain: Yes Keyword in URL: No Keyword in title: No Keyword in description: No Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: Keyword density in text - the higher the better. Directory service from LookSmart. No submission possibillities for LookSmart in Scandinavia yet (mid Nov 2000), but will be supplied through Kvasir. Submission to Kvasir via Fast.
Lycos Denmark [dk.lycos.de]
Language interface: Danish Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? Search technology: ?
Meta description used in search replies: ?
Things that help ranking: Local language: ? Local domain: ? Keyword in URL: ? Keyword in title: ? Keyword in description: ? Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: Direct Hit believed to serve first 3 listings on page 1.
MSN Search [search.msn.dk]
Language interface: Danish Traffic volume: ? Local language(s) required: No Local domain(s) only: Yes Search technology: Inktomi with Looksmart for directory services.
Meta description used in search replies: Yes
Things that help ranking: Local language: Yes Local domain: Yes Keyword in URL: Slightly Keyword in title: Yes Keyword in description: Yes Keyword in meta keywords: Yes Keyword in header: Yes Keyword in 1st paragraph: Yes Keyword in linktext: Yes Other: Uses Internet keywords from Realnames.
Opasia [opasia.dk]
Language interface: Danish Traffic volume: #3 with 320.000 unique visitors per week Local language(s) required: No Local domain(s) only: No Search technology: Google
Meta description used in search replies: ?
Things that help ranking: Local language: No Local domain: No Keyword in URL: Yes? Keyword in title: Yes Keyword in description: No Keyword in meta keywords: No Keyword in header: yes Keyword in 1st paragraph: Yes Other: Linkage and Google page rank extremely important.
Thor [danielsen.com]
Language interface: Danish Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? Search technology: Altavista Meta description used in search replies: ?
Things that help ranking: Local language: ? Local domain: Yes Keyword in URL: ? Keyword in title: ? Keyword in description: ? Keyword in meta keywords: ? Keyword in header: ? Keyword in 1st paragraph: ? Other: Old database.
Known general directories:
Aeiwi [aeiwi.com]
Language interface: English Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? No. of categories allowed per site: ? Search method: ?
Things that help ranking: Local language: ? Local domain: ? Keyword in URL: ? Keyword in title: ? Keyword in description: ? Other: ?
Jubii [jubii.dk]
Language interface: Danish Traffic volume: #1 with 860.000 unique visitors/week. 50% of SE market Local language(s) required: Yes Local domain(s) only: Yes Search technology: Own for directory, Fast for web searches. Meta description used in search replies: No
Things that help ranking: Local language: Yes Local domain: ? Keyword in URL: Yes Keyword in title: No Keyword in description: No Keyword in meta keywords: No Keyword in header: No Keyword in 1st paragraph: No Other: 5 keywords can be chosen when submitting a site
Yahoo Denmark [dk.yahoo.com]
Language interface: Danish Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? No. of categories allowed per site: ? Search method: ?
Things that help ranking: Local language: ? Local domain: ? Keyword in URL: ? Keyword in title: ? Keyword in description: ? Other: Believed to rank 3rd after Jubii and Kvasir.
Leitel (Faroe Islands) [leitel.fo]
Language interface: Faeroese Traffic volume: ? Local language(s) required: ? Local domain(s) only: ? No. of categories allowed per site: ? Search method: ?
Things that help ranking: Local language: ? Local domain: ? Keyword in URL: ? Keyword in title: ? Keyword in description: ? Other: ?
Local people who can help with translations and advise:
Rasmus Sørensen, rs@notabene.net a.k.a "Rumbas". SEO + translations from English, Spanish, German, French, Italian into Danish and English. This area will be updated with e-mail and/or web addresses to translators and SEO specialists, who have posted a reply in this discussion. Please state your name, web and/or e-mail address, languages to/from and what you can help out with. Prices and promotional stuff will be edited out.
The easy way to post a reply: Copy from above, click button, paste and change.
Updated May 6, 2001
Edited by: rencke
You better adjust to Google oriented requirements for getting into opasias SE.
It´s my experience that Google does not use Meta tags like keywords or descriptions.
Currently in on one search phrase a site is listed no. 1. using no metatags or descriptions.
The site has the phrase in the title tag, url and in 1 alt text for a jpeg graphics file.
Google does not use the description in the search listings but uses the actual text on the pages.
You of course has to submit to Google to get in.
Scatter joy :)
On the other hand the earlier mentioned differences between Opasia and Google.com with preferences set to DK seem to be more in sync.
Furthermore the has been some developements at www.jubii.dk. They are now offering up to 30 keywords, 200 word descriptions, bold links and a new Info box next to your listing showing more detailed info on your company.
Inclusion fees range from $200 for standard 5 keywords and short description to $1500 for 30 keywords and long 200 character descriptions etc.
Rumour has it that Looksmart has opended up for submissions to most european coountries as well..
Google hits yet another one hence the company [mindpass.com] initially launching [albot.dk...] has gone broke. It's now showing and redirecting to [google.tv2.dk...] with preferences set to default search at Google.com
Now we're counting Opasia.dk and Tv2.dk into the family of Google.
Denmark:
Online population: 2,930,032
active users: 1,617,277
online time/month 5:13
online shopping:
39% % of adults (+16) browsing for products online
16% adults purchasing online
Hey Rumbas how much of that comes from you being online 24/7
>Hey Rumbas how much of that comes from you being online 24/7
Hmmm, well danes are online 5:13 a month. Multiply that with 1.6 mio people and you get a *lot* of hours. My online time being 24/7 - I guess I account for a fair share :)
>39% % of adults (+16) browsing for products online
That is nice - go, go find my products! ;)
>16% adults purchasing online
That's only a third of all of the people who browse for products online in Denmark.
Could one conclude that either they don't find they products they are looking for or the products do not live up to their expectation?
On the other hand a 3rd of potential customers actually buys stuff :)
