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Of course, NBCi sacked their search box affiliate program as part of the shutdown. I assume the TV promotions are all but gone, too. Still, I would have thought it would have been more of an orderly descent instead of a crash landing. I guess it shows just how fluid the web has become... I wonder which SE will capture the rebound? From my logs it looks like Google.
I saw one last night.
Yes, I suppose it could be, I hadn't thought of that. As we've discussed before, their dems are quirky by comparison to the usual SEs we target.
No harm in using this opportunity to go after the BIG links however....
As you know, NBCi will soon be unplugged. My site, 'MyDomain.com - blah, blah, blah' has been a popular resource for many using your search pages, [bellatlantic.nbci.com] in particular. MyDomain has been selected as a US town-by-town destination guide by such national web sites as Allstate Insurance, Monstermoving, and Peter Thayer's 'Birding.com'. I'd like to request that Verizon consider linking to it as well.
I saw one on MSNBC 10 minutes ago. Left hand -> right hand.
How can you tell? Did it drop from 5 refferal a day to 2 refferals a day? :) (JK)
RC, I think your the only person I know who actually got decent traffic from nbci...
Yeah, I know. NBCi was worth over a hundred uniques per day for me on this particular site, or about 25%. Boneheadicus did mention it was a good performer for his target. Now that NBCi is going belly-up, I guess this will be the last time I'll get to brag that I was asked to be on the 12-member LiveDirectory Advisor Board. (I turned it down, citing conflict of interest concerns w/ WebmasterWorld.)
Greetings!This was the deep-linked site, so my traffic results are exactly the norm either.
As you may know, you are one of the LiveDirectory's most valued users. You
and a few others have submitted more sites to the LiveDirectory and had more of those sites promoted into the main directory than anyone else.
If their users DO switch to Google or MSN, I'll be OK. *sigh*
Are they actually going to close the site?
THIS will happen [webmasterworld.com]. Note the date of the announcement Brett posted.
I haven't had to pay yet but I'm not foolish enough to say that I ::never:: will cuz it's becoming painfully clear that they are taking over a large share of the searching public.
"Please note that no checks have been distributed for Q400, Q101 or Q201. We will attempt to release payments within the next 30 - 90 days."
These payments were due on February 15. At that time, they told us March 15. Around March 15, they said second week of April. Now perhaps July 15.
I guess this means GE/NBC is strapped for cash. Jack Welch is probably not his million bucks a week for the duration, so we're all sharing the pain equally, right?
GoTo's here to stay BH...I don't think they'll necessarily "take over" everything but they're going to be right in there...and their model is going to become more and more popular.
So if you haven't used them before, you may want to start thinking about it...or maybe using them in ways that can be beneficial to you without being too expensive.
Well, I'm not so sure. Remember, we still have a slab chilling for them down in the morgue as making deals and making money are different things. I'll dredge up the related posts here:
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NFFC posts in DCM 10
"Downside's Deathwatch is a cash-flow analysis. The death date is simply the day the company will run out of cash, based on their reported liquid assets and loss rate. When the cash runs out, something bad for stockholders has to happen"
DotCom Deathwatch [downside.com] [Big page download] VALUE AMERICA INC /VA (VUSA) DRKOOP COM INC (KOOP) ONEMAIN COM INC (ONEM) CROSSWALK COM (AMEN) ENGAGE INC (ENGA) BIZNESS ONLINE COM (BIZZ) BLUEFLY INC (BFLY) ILIFE COM INC (ILIF) THEGLOBE COM INC (TGLO) QUEPASA COM INC (PASA 24/7 MEDIA INC (TFSM) VITAMINSHOPPE COM INC (VSHP) JUNO ONLINE SERVICES INC (JWEB) MAIL COM INC (MAIL) LOISLAW COM INC (LOIS) TICKETMASTER ONLINE CITYSEARCH INC(TMCS) BEYOND COM CORP (BYND) E LOAN INC (EELN) IVILLAGE INC (IVIL) E STAMP CORP (ESTM) NETCENTIVES INC (NCNT) PLANETRX COM (PLRX) DRUGSTORE COM INC (DSCM) MUSICMAKER COM INC (HITS) ETOYS INC (ETYS) GARDEN COM INC (GDEN) SALON COM (SALN) ASK JEEVES INC (ASKJ)Death date: Apr 16, 2001 TALK CITY INC (TCTY) RAMP NETWORKS INC (RAMP) MP3 COM INC (MPPP) GOTO COM INC (GOTO)Death date: Jun 12, 2001 AMAZON COM INC (AMZN)Death date: Jul 10, 2001 FATBRAIN COM INC (FATB) CNET NETWORKS INC (CNET) VERISIGN INC/CA (VRSN) INFOSPACE INC (INSP) MARKETWATCH COM INC (MKTW) EARTHWEB INC (EWBX) PEAPOD INC (PPOD)
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NF, I extracted a little list from that Deathwatch page. Here are some of the ones mentioned previously in DCM and a few I've read about elsewhere, but haven't always taken the time to reserve them a slab:
HEALTHEON CORP (HLTH)
So far, the only thing I can find is their paid 'search box' affiliate program. It was 4cents/search back in December, then reduced to 1cent in early March, then abandoned last week (NBCi says a publisher might wish to continue providing it as a free resource -yeah, right!). Everything else is still up and functional. So, given the drop that closely coincided with their revocation of the affiliate program, I'd say that this indicates that a significant amount of NBCi's traffic was being driven that program. If this does turn out to be the case, the publishers reacted with amazing speed. (I pulled down 4,000 active search boxes in about 45 minutes, for instance.) Also, what about the TV ads and branding? Where is the residual traffic from that? ....much to contemplate here.
