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The homepage doesn't feature advertising anymore, but the SERP's still have a 468 across the top.
:) And not to mention the XML CPC results, Overture links...lol.
Anybody out there still use this? ...they have Google now too - perhaps Terra Lycos thinks that will swing the users their way?
An improvement, but not far enough, imho...people won't bite. It's got no 'uniqueness' for the end user, and a severe lacking in 'cool factor'.
Hats off to them, though, for trying.
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The convenience of simply clicking on Fast, Google, Inktomi or Teoma (excellent choices but I'd also have included Altavista because of their relevant search results) is definately an attraction. Let's be honest, how many of us are considering Hotbot now because of its sheer convenience?
I enjoy the ability to customize (and save) the search results (50 results to a page etc.) and like the new and simple approach. Best of all the results are FAST.
It's interesting to note that MSN or Looksmart directory results are excluded here.
Since the main beneficiary would appear to be Inktomi, who get to showcase Web Search 9 in advance of next year's effort to woo back some former distribution partners, I'm led to think that the Hotbot release featuring "standalone Inktomi" is a favor to Ink as well as being a way to test out some new ideas for possible future inclusion in Lycos Search. And perhaps a way to get a few of the cognoscenti interested - for what ultimate purpose, I'm not sure.
Longer term, the cosying up with Inktomi could spell doom for the FAST partnership - or at least create healthy competition.