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Has MSN partnered with google or lycos and fallen out with looksmart?

Recent posts show msn ignoring looksmart results

2:10 am on Sep 3, 2003 (gmt 0)

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So google looking for a new partner and msn seems natural alternative to yahoo. Howether whilst yahoo had its own web directory, looksmart manage msn web directory. So of course msn will stay loyal to looksmart. I mean look at microsofts track record of staying loyal to realnames or go back to the beginning IBM.
Microsoft will be selling own directory results and be supported by google or lycos. Looksmart will go same way every other company that relied on microsoft for its exclusive business, bust.
Unless it can use its database elsewhere, but I expect microsoft got rights on it as part of the deal.
BYE BYE LOOKSMART AND MY 200 I paid for directory entry.
All this alleged,just a educated guess.


3:45 am on Sept 4, 2003 (gmt 0)

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Nope. MSN very much uses Looksmart for its directory. Who knows what the future holds in this relationship!
4:26 am on Sept 4, 2003 (gmt 0)

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WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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Well, the LS stock did plunge on the news of a beta test in the USA market of MSN search without LS.

However, it could be that Microsoft only intended the stock to fall on the news, to later grab them up...;)

One might say, given a long view of things, this is what Yahoo! did to Inktomi...

2:52 pm on Sept 5, 2003 (gmt 0)

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Is it your opinion that registering with LookSmart if you have an e-com site is still a must?
Or is the money better spent elsewhere?
(In th US market)
3:20 am on Oct 6, 2003 (gmt 0)

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The money is better spent elsewhere.
1:57 am on Oct 7, 2003 (gmt 0)

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The money is *definitely* better spent elsewhere - MSN has just announced they will be dropping LookSmart when their contract expires in Jan next year:
[news.com.com ]