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I have a site offering widget services. What I did recently was create an article section that addresses some issues about widgets that only a small percentage of people (relative to the number of sites about widgets) care to write/practice/teach. Anyway ever since I've put it up I managed to get about 20 links from highly established sites (educational, universities, informational etc etc) to that section mydomain.com/section.html.
Now these links have very high PR (mostly 6 or 7 and one has even 8) and with a low number of links on the page. Can I expect a lot of PR being passed from section.html (who gets it directly from the inbound links) to index.html and raise the PR of the index page?
Leaving PR aside, I've started getting a lot of traffic from these sites and Google to this informational section. Now someone once said here that any sort of traffic is good traffic. My question is how do I put this traffic to good use because the site, after all, offers widget services. The trouble is the informational section is addressed primarly to widget makers and not buyers....
Any suggestion is much appreciated.
[edited by: paynt at 3:59 pm (utc) on June 2, 2003]
[edit reason] want discussions open to everyone - send me a sticky if you want me to post! [/edit]
Can I expect a lot of PR being passed from section.html (who gets it directly from the inbound links) to index.html
I presume you will have a link from 'section.html' to your homepage (index.html). If so, the PR of the homepage will increase. It is not sure if you can see this on the toolbar, since the PR shown there is only a whole number. By adding several links on 'section.html' to older parts of your site, you can shift some PR from the informational section to the old section(s).
.. how do I put this traffic to good use because the site, after all, offers widget services. The trouble is the informational section is addressed primarly to widget makers and not buyers....
First question – great and yes, you will earn Google bennies either directly or indirectly from the linking.
Second question – I take it you want to convert those visitors to consumers? I would look to what they might be interested in that compliments what your site is about. I’d look at software, books, and other information resources. Great chance to plug a good hub if you have one. Perhaps you could resale text advertising for a peripheral market, selling them on the benefits of linking from your site. Rotate for a month the different ideas until you find a fit.