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Forum Moderators: martinibuster
You know I could use the PR, and free advertising is neato, too.
It seems to me that I have been shying away from a page dedicated to reciprocal linking because none of my competitors have one. Ergo, I thought it just wasn't professional. Well, Google likes me better than most of them, so I guess I should be following my own instincts.
So what do I call this page (what text do I use for the link to links.htm)?
Something original and hip and professional.
It’s really funny to look back at that now and how serious we were in the importance of what to call the link page, in the relation to what we perceived the importance would be for optimizing for Google. Now I press to use the terms ‘link’, ‘resource’, ‘submission’ just to get to the people looking for one of my linking areas. It's time to get some new links! Here's a nice way I came up with... [webmasterworld.com] is an example of just why.
I like your approach now Chevy, very good. Let’s put more fun into it then and not take it as seriously as we did then.
So, I saw someone use ‘concierge services’ and I can hardly wait to use that.
I didn't really want to use the word "links" in the anchor text because at the time, I thought links pages were perceived by users as just a useless page they could care less about. (Still unsure about this)
I wanted to set up two links pages. One for regional info to compliment my site and one for industry related links which have a more general appeal for my client base.
I split the difference and used:
"Favourite BVI services for sailors and landlubbers" as the anchor text and the url is www.mysite.com/bvi-links.html.
"Yachting information and boating related topics" as the anchor text and the url is www.mysite.com/yachting-information.html.
I think it is important not to mislead your user by mislabeling a links page. Some people get really annoyed when lead to a links page they thought would provide the info they assumed would be contained within your site.
"Yachting Information" and "BVI links" are obscure keyword combinations which surprisingly bring "some" traffic to the site ... although it wasn't planned to do so. :)
(as far as do folks use links pages? I have seen that they most certainly do... a good source of traffic flow between sites if done with the visitor's interests in mind)