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The best way to do Link exchange

what would be the best way to do link exchange

         

trraju

4:46 pm on Apr 25, 2006 (gmt 0)

10+ Year Member



Hi

I am just little tired after sending many mails for link exchange with other websites.
Wanted to know what would be the best way to get quality link exchange leads, ofcourse needs to be realted websites.
Do we have any organisation or any firms who can help with thease kinds of leads for nominal price.

regards
raj

freewebsiteideas

4:10 pm on Apr 26, 2006 (gmt 0)

10+ Year Member



Nothing beats a few careful manual email requests with only highly related website owners.

F_Rose

4:14 pm on Apr 26, 2006 (gmt 0)

10+ Year Member



I have the same issue, I would love to write to some real good website owners but don't know where to start. Any tips on how to go about and what to look for?

monkeythumpa

11:12 pm on Apr 26, 2006 (gmt 0)

10+ Year Member



Reciprocal links are not worth much anymore, and while there are services that charge to do it, I don't think it is worth it.

At best it will tell Google what your site is about but it is not the "vote of confidence" it used to be. When the 'bot sees reciprical links, it looks like they cancel each other out. Write good content, get your name out there, and the links will follow.

If you really want to spend money on this buy a one-way link on a popular site in your subject matter. That will be worth more than a link exchange. One-way links are 100 times more valueable than link exchanging. Commenting on blogs and forums, real comments, not spam, is a great way to get the name of your site and your expertise picked up. And write more articles.

F_Rose

11:45 pm on Apr 26, 2006 (gmt 0)

10+ Year Member



That's right. We are working on getting some real good informative articles on our site and hopefully we get people linking to our articles.

trraju

6:49 am on Apr 27, 2006 (gmt 0)

10+ Year Member



Thanks guys.. I have to start wrinting other guys and i also have to try and get one way link backs.

Still wanted to know does it worth going for link exchange?

regards
raj

MichaelBluejay

10:01 am on Apr 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



My advice: Abandon link exchange requests.

Reasons:

(1) Quality sites won't trade links with your site unless it's of the same caliber. And if your site was the same caliber, you wouldn't be trying to beg links off other webmasters.

(2) Webmasters at quality sites won't even see your message. Many of them, like me, have their email set to automatically trash any message that smacks of "link exchange", "trade links", "reciprocal link", etc. And if the first thing you thought of was how to get past the email filter, then you're MISSING THE POINT. If you get past the filter then congratulations, now the webmaster will just trash your request manually instead of automatically. You haven't gained anything but to waste someone else's time who didn't want your message in the first place.

(3) The only sites eager to trade links with you are lower-quality sites which won't help your rankings much, if at all.

(4) Trading links misses the whole point. It's like when scientists found that eating fruits and vegetables increases longevity and wards off cancer, primarily because those foods are low in fat. So instead of eating more fruits and vegetables, people started eating low-fat cookies and other low-fat, processed products. This didn't do any good. The web is the same story. Google started ranking sites well when other sites linked to them, because Google figured that a site with lots of links was high quality. So webmasters should have focused on making their site high quality, but instead they just started soliciting a bunch of links.

What I suggest is building the best site possible, with lots of good, useful, interesting content. Make your site a natural link magnet. Make your site compelling so that webmasters who happen across it will link to it on their own without being asked, because they see your site is good and they want to share it with their readers.

It works for me. I have lots of different sites at the top of the SERPs for a wide variety of money phrases. I got there by creating great content and building good sites, not by begging links off other webmasters.

celgins

2:12 pm on Apr 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



MichaelBlueJay's post pretty much says it all!

justdave

4:33 pm on Apr 27, 2006 (gmt 0)

10+ Year Member



Actually, the whole point of the internet is to have a bunch of sites connected through links. That is, after all, what a search engine provides. Reciprocal linking as most people think of it is indeed not a worthwhile use of time. "Links" pages are outdated. Trading links with relevant sites and placing the links on pages with relevant content is still a good strategy, I believe.

F_Rose

4:55 pm on Apr 27, 2006 (gmt 0)

10+ Year Member



To my understanding correct my if I am wrong having quality links helps your ranking in two ways:
1. How does G determine that your website is to be listed #1 amongst all others? By having other quality sites link to your sites tells G, hey this site has a lot of information to offer otherwise sites would not be linking to this site (obviously a quality site would not be linking to you if you offer garbage on your site), this helps G determine that you are a quality site and they will rank you hire.
2. G follow links-if you are listed on high ranked site, G obviously likes this high ranked site and are able to index the site well, they will follow the link from the high ranked site to your site (if youi have a link on this high ranked quality site)and this way you will get G to index your site as well. The more quality links you've got the more you have a chance for G to index your site more often.

sugarrae

5:56 pm on Apr 27, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>>Trading links with relevant sites and placing the links on pages with relevant content is still a good strategy, I believe.

I'd agree there. Reciprocal links still have their place and some still have value (in my opinion) but they can't be your sole marketing plan. If you owned a real brick and mortar business - would your sole marketing plan be putting up flyers at stores with bulletin boards? Certainly not. They can indeed bring you business in the right spots and in stores that are going to have your target market milling around - but you wouldn't rest your business on one small form of marketing. Your website is like any other business... you need a marketing *plan* and recips (good ones, not the mass emails) should be a part of that plan - but you need many other parts to see success. Just my two cents...

justdave

7:18 pm on Apr 27, 2006 (gmt 0)

10+ Year Member



I agree with you sugarrae. Reciprocal Links, when on target and relevant, are a good piece to a link building strategy.

minnapple

6:11 am on Apr 29, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you are going to do a recip link, both parties should create a page that has a link off the home page or one click off the homepage with unique copy about the company/products/services you are linking to.

One simple page.

One site I link to generated nearly 2k this month off my link. Remember it is not all about link pop, it is about referalls and conversions.

percentages

6:38 am on Apr 29, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



>Reciprocal links are not worth much anymore, and while there are services that charge to do it, I don't think it is worth it.

Plainly true.....so where does that leave link development?

On the high road you need quality sites.

On the low road you need to invest in domains!

sugarrae

1:16 pm on Apr 29, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>>On the low road you need to invest in domains!

Those domains would still need link dev work too in order to have any popularity to pass along.

Liane

2:35 pm on Apr 29, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



MichaelBluejay is right on the money ... for the mostpart. I link to anyone and everyone with a quality site which is of interest to my potential clients. I do not automatically trash link requests, but I do trash ALL link exchange requests though. I never check PR because I use a Mac and don't have a toolbar ... and I don't care what your PR is anyway.

This whole reciprocal link request thing really bothers me. Just ask for a link for crying out loud. Forget about offering recips. If the site is worthy, most webmasters who feel your site offers added value to their site will be happy to give it to you. If it doesn't fit in with what their intended goal is, then they will decline.

Just do yourself and all other webmasters a favour and don't try to tell them what the value of a reciprocal link is. Those go in the trash for sure!