Linking within the website

[anand84]

Well, I do know that the more relevant links that you have got to a page, the pagerank as well the SE ranks improve. But I see that most of the websites I visit dont have any explicit intralinking, though they do have a good rank in both aspects I mentioned.

So, can somebody help me out with this.I have my homepage which only links to the different categories. Different categories point to the different topics under each of them. Perhaps, I will link each of the topics inside one category. And, all the pages of my website will point out to my homepage always.

Now, is this how everyone links. I did previously try to use PHP to link every page of mine to every other page. But as the site grew bigger, it started looking bad.

[sugarrae]

I'd link more for usability than internal link popularity. That said - I certainly don't mean to *ignore* the effect linking within your website well can have. But, if you link to the point of making your page ugly or confusing, you may find your conversions and pageviews slip. I'd set your internal linking up so that it benefits the user - but, while also being careful to maximize the internal links by including keywords within them. Maybe try a "related" feature to spread some links into the deepest pages. Sort of what you see on bigger news sites and commercial sites that tell you if you like this clothing item, here's some more you may be interested in with a list of related pages (but not too many) underneath that you gather via a script. IMHO, I go for usability and then maximize the result of designing for usability to the best I can from an SEO standpoint.