Paying for Links

How to go about this

[joe1182]

O.k. I am in a very competitive industry and my Pagerank is low it fluctuates between 1 & 2. I would like to increase my site ranking and popularity in the SE's mainly Google. Would it be wise to find some high ranking sites and Pay them for a 1 way link? Am I going about this the wrong way? Will this help my site or should I just sit on the site for a while and let the ranking build? The site has been live since July of 2005 but, the we have been in business for about 8 years.

[freewebsiteideas]

Patience is key. Write articles and fresh content. The links will come.

[martinibuster]

The links will come.

Hm... His site has been up for almost a year, the links are not coming. In most cases, the links will never come.

Here is what Google says about links:

Have other relevant sites link to yours.

There's nothing in there about patience.

Googlers often say things like "tell other webmasters about your site" and this is good advice. Lying on your back and waiting is not a strategy. Telling people about your site and begging for links, even manipulating people to give you a link is a viable strategy.

If you can convince someone with a relevant website to give your site a link, even if you have to grease their palm or agree to distribute their flyers in your brick and mortar store, do it.

[joe1182]

o.k. so I need to find relevant sites to link with. I have contacted several sites and I never get a response. I try not to sound like those spam e-mails I get all the time. Should I forget about e-mailing for links and just pick up the phone and give them a call? Will I notice an increase in traffic if I get 10-20 goods relevent sites linking to my site?

[inerte]

Yeah, you will notice an increase.

Picking up the phone is a good idea!

[martinibuster]

Picking up the phone might not be a good idea because that low PR is hanging over your head like a big L. If you're looking for reciprocals it will probably help to have a higher PR, because webmasters generally refrain from exchanging links with low PR sites.

If you're looking for one way inbounds then it generally doesn't matter. There are many websites out there selling affordable advertising through text and banner links that are hard coded links to your website. Try to get some of those into your site.

Does your site give a reason for a university to link to it? Is there something you could DO to make your site something a university would want to link to? Dig around, see what you can find.

[edited by: martinibuster at 7:52 pm (utc) on Mar. 28, 2006]

[joe1182]

I have several 'Accounting Firms', "Schools" & City Departments as clients. I think it would be wise to contact these guys since I already have a relationship with them. As far as buying advertising space on sites what should I Google to find these sites? How much should I expect to pay?

[uhzoomzip]

While I have not paid for a whole lot of links I feel that you need to determine what the links are worth to you. Feel out the seller. many times it seems as if you ask for a link (do not specify that you will give anything) I have found some people will say yes, some will ignore, and others will ask what you will give them to link to you.

I have traded product for links (some of them for permanent links one time product exchange). I have done a mixture of cash and product, and others offered a link back from another site a run. Most though give me a free link with no strings attatched. test different ways of asking and go from there.

I find that there are a significant number of people in my industries who run enthusiast type sites that have no clue they could make money and just give links.

It certainly depends on your industry as well.

Of course my numbers would probably go way up if I were to pay more often but hey that's why i'm here.

looking for new techniques to add to my current line-up.

[uhzoomzip]

Also as far as asking for links effectively this is an excellent thread.

[webmasterworld.com...]

[marketingmagic]

It sounds like most of you are recommending reciprical links along with one ways. It's my understanding that recipricals don't do you much good, as the engines devalue these to the point of them being useless and in some cases (yahoo) it can even get your site banned.

Comments?

[stever]

It sounds like most of you are recommending reciprical links along with one ways. It's my understanding that recipricals don't do you much good, as the engines devalue these to the point of them being useless and in some cases (yahoo) it can even get your site banned.

Comments?

Links from relevant partners (note the qualification) can bring traffic which can help offset a reliance on search engines.

My view on and experience with reciprocal links is also different from yours, but it depends what you mean when you say "don't do you much good" and the method that you are using.

Martinibuster, as is often the case on this subject, is spot on when he talks about doing something that other people would want (which applies whether you are aiming for one-ways or reciprocal links).

[gtate]

I'm interested in what the experts view is on text link advertising to get links from highly ranked pages (PR 6, 7 or 8). I've heard that this is not working so well post jagger. Any thoughts as to whether this is true, and whether there are any limits as to how much one should spend? (I'm thinking £250 to £500 per month.

[Valleycommando]

Just buy 1 link. A six or 7. You will be fine. And stop spamming the engines by directory submissions. An average is taken. Your site should end up a 4 and it should be easier then to build up uor toolabr PR

[laertes]

As far as buying advertising space on sites what should I Google to find these sites?

Try "text link broker" or "link brokerage"

How much should I expect to pay?

Amywhere from 5$ a month to 5000$ a month and up, depending on the site's page rank, popularity, number of links, position etc.