Linking and variation

Which scenario is better?

[jakegotmail]

Which of the following scenarios is better?

1. 10 Incoming links with the anchor "Soccer Tickets"
All 10 links have the same anchor text and point to the soccer tickets page.

2. 10 incoming links with the anchor "Soccer tickets"
All 10 links vary with the anchor text. Ie. some say "soccer tickets" some say "buy soccer tickets" some say "cheap soccer tickets" etc. etc.

My question is for the keyword "soccer tickets" in the serps, is there a higher chance of ranking higher if you use variations in the anchor text when linking them to the soccer page?

Any input would be appreciated.

[jakegotmail]

I know it dilutes the keyphrase but isnt variation a good thing in Googles eyes?

[The Contractor]

I would go with variations every time. I take a more conservative approach than many (you don't have to get nervous every time there is an update) ;)

[silverbytes]

Variations are better IF you get ENOUGH links for each variation. If you are limited in time to dedicate to get links point to a single keyprase, give it emphasis and make SOME variations to avoid abuse.

[amdan10]

I am not sure about the concept of anchor text variation.

Example:
I'm allways using this anchor text "My product" and my index.html page to link with other sites.

A variation means for instance that I should use another anchor "Other Product" and another page (other-products.html) to link with other sites?

Thanks