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Is reciprocal linking dead?

or it isnt?

         

niz85

6:18 pm on Jan 27, 2005 (gmt 0)

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Are there still any benefits of recip links? Should I continue with reciprocal linking or switch to another approach?

martinibuster

6:21 pm on Jan 27, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



I don't think you should follow any approach to the exclusion of other approaches.

vaib

11:08 am on Jan 28, 2005 (gmt 0)

10+ Year Member



A very valid point that none of the approaches should be excluded. But what are the different approaches that we can follow for linking. And can the search engines rocognize triangular linking (i.e. suppose i have two sites a and b so i do linking for a in such a way that from any site i take incoming links for a and give outgoing links from b). Is this type of linking be recognized by the S.Es?

creative craig

12:22 pm on Jan 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



But what are the different approaches that we can follow for linking.

  • Directory submissions
  • Reciprocal link building
  • One way linking
  • Paying for links
  • Articles
  • Press releases

These are only a few that I use for link building but work well.

vaib

2:25 pm on Jan 28, 2005 (gmt 0)

10+ Year Member



Thanks a lot craig .

Are there any other techniques which the other webmasters are using for building links?

And what is your opinion on triangular linking?

creative craig

3:24 pm on Jan 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I think that triangular linking will be easy for search engines to detect with their algorithms, for example your site has 100 links pointing to it and all 100 of those sites that link to you all have one link from one domain, from a baisc level it seems there is an association with all sites even if there is a step of seperation in there.

Its not as cut and dry as that but I think that from that real simple view it seems it can be detected.

SlyOldDog

10:26 am on Jan 30, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>Are there still any benefits of recip links?

Why do you think there isn't?

niz85

10:36 am on Jan 30, 2005 (gmt 0)

10+ Year Member



>>Why do you think there isn't?

I have a good content site. I have exchanged links with many quality related sites but my rankings in Google arnt improving. Also, I have heard that reciprocal links are not given the value which were they once given.
Any suggestions what to do?

chrisnrae

2:01 pm on Jan 30, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>> I have exchanged links with many quality related sites but my rankings in Google arnt improving.

Well, that could be a lot of things. While links are definitely the most important factor, there are still other factors, such as on page, anchor text of the links, the number of backlinks to the sites you are trying to move above in the serps, internal links/anchor, age of your site and the like.

>>>Also, I have heard that reciprocal links are not given the value which were they once given

You'll hear a lot of stuff in SEO. Some right, some wrong. Recip links still work. I see tons of sites in competitive categories sitting at #1 in Google solely on their power.

I'm not saying that I believe them to be the best in terms of a long term strategy, but they certainly work. IMHO, never take "what you hear" as fact. Always test theories yourself and come up with your own conclusions.

Freedom

2:31 pm on Jan 30, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Maybe a better question for this thread would be:

Is reciprocal linking dead for offsite SEO purposes?(boosting one's ranking)

In Google, I think it is dead. The jury is out on Yahoo and in MSN it works like a charm. (My experience).

However, I think more importance should be placed on reciprocal linking in mind for traffic purposes rather then SEO.

For example: I would absolutely love it to have traffic to certain websites increase their average daily uniques by 20 visitors from link partners. (This is in an area where 60 uniques a day can earn $1,000 in income. Not talking AdSense either).

Works for me, but probably not 99 percent of other webmasters.

Going back to the original question, is reciprocal linking dead? I think it is getting harder, and the harder work will discourage a lot of webmasters and link companies. For the automated button pushers, finding link partners becomes a matter of statistics - I suppose.

SlyOldDog

10:47 pm on Jan 30, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well, all our links are reciprocals and we beat the pants off everyone else.

I guess you just don't have enough.

incrediBILL

9:38 am on Jan 31, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Reciprocals are alive and well, and if SEO is your only goal your goals are shortsighted. One of my sites gets about 30% of it's traffic just from reciprocal links alone, most of the rest comes from Google. Of course I have about 5,000 reciprocal links, but that's another story :)

Something to think about.

justdave

5:23 pm on Feb 11, 2005 (gmt 0)

10+ Year Member



It really depends on the type of site you are running. If you have an information site, I think seo purposes are a perfectly valid reason for link development. If you are a site selling something, traffic and sales should be your number 1 concern. In either case, PageRank should really be your last concern.

avi wilensky

7:06 pm on Feb 11, 2005 (gmt 0)

10+ Year Member



Reciprocal linking still has importance to the engines, but inbound links are more powerful.

avi wilensky

[edited by: martinibuster at 7:50 pm (utc) on Feb. 11, 2005]
[edit reason] Please no self-promo in sigs. [/edit]

graywolf

4:10 am on Feb 12, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



And what is your opinion on triangular linking?

One big triangle would stick out, lots of little ones are harder [but not impossible] to spot.