Forum Moderators: martinibuster
One, using a link exchange program is a great way to get the word out about your site. Many of my customers have come from LM reciprical links.
Two, if you get 1000s of links they offer several points of entry for others to find your site. At a cetain point, your links will bring more traffic then the search engines.
If you want to go the 1000s of links route. The best bet is to get a few hundred links for each of your main key phrases.