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paying for advertising and then moving out

will the PR still count + strategy to increase PR

         

rfung

5:14 am on Dec 15, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The thought mentioned in the title was a logical step from thinking this through:

if I buy a banner/link in a high PR site, then have that indexed, thus increasing my own PR, what happens when we stop the advertising on the high PR site? will my PR go down immediately?

This poses an interesting question: to boost one's PR high up through buying advertising, so that you have the high PR to become attractive to be linked by other high PR sites. Then when your advertising campaign ends, you're now self supported by these new links.

The practicality of this now in question- say, if I am a pr2-3, and get linked to a PR8 site - would this one single link do me any good in the short term of an advertising campaign (maybe boost me up to pr5?) or I need at least a handful more of pr7-pr8 sites linking to get some benefit at all?

(of course, one shouldn't go into an advertising campaign to a pr8 thinking in terms of pr increase alone - the benefits of exposure and extra traffic would probably be more of an immediate reward).

Just curious.

automotivetouchup

5:25 am on Dec 15, 2003 (gmt 0)

10+ Year Member



I have wondered this for some time too. Just to add I am curious if you go out to advertise on a 3 month campain with that same pr8 and you get a pr boost on your website, without gaining any additional links will the your own new pr support the new increase? or will it drop down. Remember once those backlinks get indexed, your pr3 is now pr5-6 and now all of the pages in your mai8n navigation bar are incresed in pr too.

Advertising for me means more than just temporary traffic. It means temp traffic in addition to the other benifits like user imbound links, pr for seo, and hopefully word of mouth comes in to play too ;)

buckworks

6:02 am on Dec 15, 2003 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



If you get a PR8 link it will give a nice PR boost to pages throughout your site. However, if you lose that link your site's PR will return to whatever level it deserves based on the links you still have.

I know this because last winter I had a brand new site that got a PR8 link from a 'What's New" page on a British university's site. It lasted for a few weeks then was gone. That heavyweight link boosted my site's home page to PR7, and internal pages to PR6, but those effects died out within a couple of updates after the link was taken down.

A PR7 based on links from a broad assortment of sites would be more stable.

rfung

6:08 am on Dec 15, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



buckworks:

I guess at the point when you had your pr7 rank you could have exchanged with other high (pr5-6-7) sites, this would have assured your maintenance of the high pr?

I am surprised that all it took was 1 pr8 site to boost you all the way up - (although I have heard that high pr's get to almost make their own rules)!..this is a very interesting behavior, which would swing me to go get a pr8 advertisement and build from that temporary high pr, rather than spending a ton of time (and time is money) securing low pr's, building on that, then repeating, each time at a higher level...

automotivetouchup

6:55 am on Dec 15, 2003 (gmt 0)

10+ Year Member



as posted earlier today in another thread, it is ussually better to have a pr6 with alot off keywords in the textlink than one pr8 link to boost you up.

[webmasterworld.com...]

rfung

2:29 pm on Dec 15, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



That is a good idea. Somehow though, I get the sense that not much is talked in these forums about paid links (i.e. advertisement) when it seems that with some marketing budget you can boost your PR much higher/faster than through natural link building.

Speaking of which, I wonder how much I would have to pay to get listed on the front page of MSN...? anyone any ideas?