Forum Moderators: martinibuster
With the amount of email spam these days, and the requests for link exchanges, I am afraid most emails get deleted fairly quickly, so I was thinking, why not send a letter?
Of couse it would only be used to request quality links and not wasted in low quality links.
Opinions....
RE: Link Exchange.
I have yet to decide if this is a route that I would follow, but I do know that if I received a letter of this type, I would take it seriously enough to respond somehow.
One time it sort of backfired on me though. I had sent a letter to a charitable organization asking for a link from their website. This organization is named after a sports celebrity. They responded with a form letter about how the celebrity doesn't handle personal requests, and then a paragraph saying "no" they wouldn't add a link. Which I could live with. But then they must have put me on their supporters/fans mailing list because I started getting mailings from them soliciting donations from me.
When I read my snailmail I am far from my computer, I dont think I would jump up and add a link per a letter request. But then again I have yet to receive a link request via snailmail.
It is something I may try. I supose the main factor will be the recipient....
It may make your request more credible, or may just catch the recipient at the wrong time. May sound strange but I would include my email address in the letter, allows for a fast response. If you where expecting a response it may be to much like hard work for the reply to actualy be sent as snail mail.
Mack.
Think about using the same techniques you would use to get past a secretary that keeps you from getting through to the boss. Decline an exchange artfully.
"I'd be more than happy to exchange links but only after the site reaches the same level of professionalism that you have achieved with yours. Right now, we're just not on the same level, you're the Hilton and we're Motel 8. When we can afford to be as generous as you we'll certainly remember the favor".
If I got a legitimate request for a link of reasonable quality that was sent to me via snail mail, personalized, for a largely content oriented site, and "stoked my ego" I would consider adding it. But maybe thats just me.
I do not suggest calling people on the telephone asking for links or sites to join your affiliate program under any circumstances though.
Letters are often intercepted by secretaries, and even if they reach the CEO, what's the likelihood he'll care about linking to you? He'll only have to call up his Web developers, and they'd probably forget. And so, on and on it goes.
If you've really qualified the destination site, and think there's a good chance a letter will work, go for it. But on a 'blind' basis, I'd imagine the results would be far from impressive.