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I have a feeling that YPN is another failed effort for Yahoo, much like their poor management of Yahoo Auctions.
They continue to be too late to the game and even then they don't have any fresh ideas.
Bottom line: Google is killing them.
Guys, this thing is only weeks old. Don't give up yet.
They will work out the bugs with the targeting. I'm sure they have an army of guys working on it around the clock.
On my site the EPC is four times what I average with AS. Even if that dropped in half, when the targeting is fixed income should be excellent.
Months back I had removed AS from underperforming pages in an effort to escape Smart Pricing. YPN is on all those pages now and kicking but, even with the lower CTR.
Give it time.
I think that yahoo is probably giving a much more generous split in the beta period then they will once it is out of beta.
CTR is about 1/7th adsense.
YPN CTR is only 1/10th of G
Do you think that YPN is losing money during this beta period?
- High EPC (in my case, about 3X Google's)
- Low CTR (much lower than AdSense)
ctr down here about 10%.. but in my niche, earnings are up 30%...
My CTR is rediculous with yahoo. I expect it is poorly targeted ads.
a lower click through and higher payout per click.
my CTR is extremely low, but the clicks are substantially more than they are with Google in my opinion.
Sounds like Yahoo is buying YPN publishers at a loss. I wonder if there is a way to tell if they made money from YPN in their earnings reports.
then it must vary for each person as i go more than a day without an update..
the "estimated time" does show when it was last updated, but for example, i just checked stats and it shows an estimated amount @ 6am sept 30th. its now almost midnight (oct 1st) and still shows the same balance and the estimated time still shows 6am.