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Started playing around with it. I am not a fan of the large maps by default (taking up 75% of the page) that they and Google are using. The focus needs to be on the company information - but that is really lacking at this point, so I guess they decided to focus on what they do well.
The scratch pad is useful.
Maps are slow to load for me (over Cable).
Sad thing is this just looks like another UI on top of the same limited and sometime inaccurate local data. I would prefer a simple UI with all the effort focused on complete, rich, and accurate listing information. Then we would have something other than another 'me too' local search application.
If someone is looking for a few things and have to travel to buy them it may be nice to see where 'clusters' of results lie. Having said that, people in this forum are likely to think of these, simple, things naturally wheras the general public may not.
Overall I think that the map based Local that everyone is following is an opportunity for all of us here. We should all know the percentage of searches that don't make sense on a map, it's significant and I'm putting more value in giving better information than a pretty whizz-bang map.