Google to Block Some Ads

[Brett_Tabke]

[taipeitimes.com...]

The company has decided not to display advertisements in messages to Gmail users that contain words related to sex, guns, drugs and other topics that it considers off-limits

[GlynMusica]

Makes sense [common].

[eWhisper]

They've been doing this for a while.

A couple months ago, I was testing to see if your G advanced searched preferences with regards to filters would apply to GMail ads - and it didn't seem to make any differences.

'Test emails' to trigger ads failed not only to trigger any adult ads, but also a lot of ads which I wouldn't consider 'adult' by any means, and those ads are on content syndication partner sites (non adult stuff).

[goodroi]

I've been noticing the same thing when I was trying to determine what words would trigger what ads. I never saw any adult ads pop up.

[gethan]

So... What is the likelihood of webmasters deliberately including stop words in emails to gmail accounts so that competitors ad's are not shown. Must be incredibly low... where is this list you mention?

[bcolflesh]

Like gethan suggests - this is excellent news, just need to seed the end of your emails with some stop words and you won't have to worry about competition ads.

[Warren]

If you include certain words to stop ads showing, does that then trigger off the spam filter?

[walkman]

"The company has decided not to display advertisements in messages to Gmail users that contain words related to sex, guns, drugs and other topics that it considers off-limits "

why else woud anyone send an e-mail other than sex, guns and drugs?
:)