Forum Moderators: phranque
I've made sure the return path of every email matches the sender. And all emails are routed via our MX gateway when sent. The reverse dns lookup on our MX gateway returns the valid domain. And yet we're still being dumped into junk on arrival. We aren't in any black-hole lists either.
Any tips will be much appreciated.
pHaze.
Right now, I just put a big notice on my site telling my visitors to add us on their contacts to avoid loss of emails.
I sent the same email to the new account but from 16 different addresses - 10 went straight into the junk folder and 6 appeared in the inbox.
The only thing that I could garner from the experiment was that Hotmail is **** and my heart still sinks when I see a customer with a HM address
my heart still sinks when I see a customer with a HM address
Sadly I witnessed up to 30% of mailing lists of B2C sites in the UK have people with @hotmail.com address. I don't think they will reveal details of what exatly triggers their filter, so testing is the only way:
1) try changing subject line to something very different yet very legitimate
2) cut email in half, and send only one half - if it triggers spam filter, then cut it in half again and test that bit in order to locate precise paragraph that may contain words that trigger filter.
Painful, might stop working in the future as hotmail upgrades its filter, but hopefull soon top spammers (at least from USA) will get done with extreme prejudice - bounties are already being set for their heads, hopefully some of their henchmen will come forward and do the right thing - turn the masterminds to relevant authorities.