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Reddit rolls out major improvements to its advertising platform

and now they let you target specific communities/forums

     
8:04 pm on Sep 27, 2019 (gmt 0)

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Reddit rolls out mobile landing pages, standard sizes, optional referral URLs for video ads
[marketingland.com ]

This is the greatest news we've had in a while.. Now I can target a specific community for the industry we are selling to and its a fraction of the cost of Google. We are already running campaigns and seeing real human traffic, not a single bot (yet). The volume is nowhere near what we could get from Google but its high quality, very low cost. If you have been looking for an alternative to Google, I'm singing praise for Reddit.

It's official for my marketing team: Goodbye Google and Hello Reddit!

snippit from the above article...

"Why we should care. After launching an entirely overhauled site last year, Reddit, reports an increase in page views and time spent on its website and app, along with user engagement growth. With the redesign complete, Reddit now has a platform on which it can build out more comprehensive ad offerings, something it has been steadily accomplishing over the past year.

In addition to giving brands more video ad options this time, Reddit also reported it is forming its first video engineering team to test and improve its video ad products."
11:56 pm on Sept 30, 2019 (gmt 0)

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Got 2 new customer orders today from Reddit and it cost me $3.50.... over at evil Google the cost would have been around $285.