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According to the BBC Marcus now has over 2 billion ( USA billion or UK billion ? ) visitors per month..
In achieving its giant user numbers, POF has one significant advantage over its rivals - it is free to join, and its basic functions are free to use.
Instead of making most of its money from subscription fees, like its largest rivals, the company focuses on raising funds by carrying adverts on its site.
He tries not to work for more than five hours a day.