Welcome to WebmasterWorld Guest from 54.204.198.71

Forum Moderators: incrediBILL & lawman

Message Too Old, No Replies

Twitter Caught Faking Tweets To Promote Its Ad Platform

     
2:09 pm on Jul 24, 2013 (gmt 0)

Administrator from GB 

WebmasterWorld Administrator engine is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:May 9, 2000
posts:23532
votes: 413


What!

That's territory no professional company should be straying into. Credibility drops significantly.

Twitter posted on its blog today about a new, wider release of an integration the company is doing with TV commercials. In the blog post is a shot of a new Twitter ads dashboard showing tweets from Twitter users raving about TV commercials.

The tweets look completely real, but SFGate discovered that while the Twitter users who are featured are real, their tweets are not. The users featured raving about TV commercials never said anything of the kind, and were unaware their profile pics and accounts were being presented in a post on Twitter’s blog sent out to hundreds of thousands via the @Twitterads Twitter account and retweeted to more than 1.5 million.

The users were not pleased when they saw these bogus tweets attributed to them for the first time – after the post went up.Twitter Caught Faking Tweets To Promote Its Ad Platform [blog.sfgate.com]
2:58 pm on July 24, 2013 (gmt 0)

Full Member

10+ Year Member

joined:June 29, 2005
posts:216
votes: 0


Bet there's something in the Twitter terms and conditions that allow Twitter to use user's names and profile images in advertising.

Any volunteers to check?

Not saying that it's right, I'm just not surprised.

If it was a mistake, fine. If it was done intentionally, then it's good PR. How many more people are going to read this release now that this has happened.
5:23 pm on July 24, 2013 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:June 20, 2006
posts:1916
votes: 15


Using a name and profile, never includes false claims of endorsement. Twitter called it "confusion", knock #2.
#truecolors
 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members