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ZYNGA Unveils New Platform For Play

Zynga.com is one of the first sites to be totally integrated with Facebook

     
9:42 pm on Mar 1, 2012 (gmt 0)

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SAN FRANCISCO – March 1, 2012 – Zynga (NASDAQ: ZNGA), the world’s leading provider of social game services, today announced the Zynga Platform, a new platform designed to bring players what they’ve asked for: new ways to play and more people to play with. As part of the initial roll out, Zynga will debut the beta release of Zynga.com, the company’s new destination for social games. In addition to serving up popular Zynga games, Zynga.com will let players discover and play social games created by third party game developers. These Platform partners will be able to reach new audiences and make their games even more social.




Zynga.com is one of the first sites to be totally integrated with Facebook


[company.zynga.com...]
6:43 pm on Mar 2, 2012 (gmt 0)

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So now, they are no longer fully integrated with Facebook, they are a standalone game service. Right?
7:36 pm on Mar 2, 2012 (gmt 0)

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It will still be integrated with Facebook:


It will allow players to log in with their Facebook ID and easily play games with their existing Facebook friends



“Our goal for the Zynga Platform is to make it easier for game developers to build the best social games without having to deal with technology challenges.”



Should be interesting to watch develop, though.
 

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