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After the Intranet, Now The In-House Social Network

         

engine

10:35 am on Jun 27, 2011 (gmt 0)

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After the Intranet, Now The In-House Social Network [nytimes.com]
What would Facebook look like without photos of drunken nights out and tales of misbehaving cats? It might look a lot like the internal social network at the offices of Nikon Instruments.

The tone is decidedly businesslike, as employees exchange messages about customer orders, new products and closing deals. And the general rule is that “if you don’t want your company president to see it, don’t post it,” said John G. Bivona, a customer relations manager at Nikon Instruments, which makes microscopes.



Hmmm, to me it Seems like it's just a communications tool, like e-mail.

g1smd

11:50 am on Jun 27, 2011 (gmt 0)

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Yes but collaberative and semi-public; an ideas factory.