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This huge volume has become so common that i'd be surprised if people are fooled by them. Even friends that are Net and computer unenlightened have commented to me about the swarms.
I guess this applies to many aspects of promotion and marketing: Is its sheer volume self defeating?
The only way to beat spam: make sure they sell LESS than if they had not spammed (with the nearly negligible cost of spam, we need to seek the cost of spam in their normal business).
But I'm slowly accepting email will go where usenet went and loose its use pretty soon despite all efforts not to let that happen.
I guess this applies to many aspects of promotion and marketing: Is its sheer volume self defeating?
Depends on what kind of promotion it is..If it is merely for the brand-recall, then more promotion equals more recognition..
Even here, we all have seemed to have agreed on the Viagra stuff.If it were a genuine promotion, it would been so popular..
Email is fundamentally flawed - it's 100% push instead of 10% push and 90% pull. That is to say, only headers need to be pushed together with an address where the email can be downloaded. This would make address spoofing impossible and spam detection trivial.
Even if you take the view that spammers will find some way around this, it would still reduce the bandwidth used significantly since most spam would never be downloaded.
If anyone wishes to discuss this point, please start a new thread and quote me.
Kaled.