Forum Moderators: open
Consumer prices advanced 0.4% last month on strong growth in food and energy prices, but for a second-straight month underlying inflation stayed under wraps with a 0.2% rise, bringing it closer to the Fed's understood comfort zone. (Video)
Video? On this? Give me a #%^*# break!
Yeah, I know it's to sell sexy ads for BMW or Lexus. But, are their users that--I don't know the word here--that they want to watch and listen to a report from a talking head on consumer prices? I respect and admire the WSJ, but this kind of thing makes me feel as if they think their readers (i.e., me) are idiots.
This trend is everywhere. The little local weekly in my community is starting a video news report. Their paper is boring as homemade sin (no, more boring--they focus on happy news). WHO is going to watch this stuff?
Don't tell me: You, right? This is another one of those things that I hate and everyone else loves.
That is difficult to sell advertising around.
Video allows more emotion and art into the marketing message, but it also means more time is spent with the channel overall.
One of the better use of video on the web that allows the sexiness and entertainment value of audio/video and the depth of the web is Rocketboom. It's "cute," offers a point of view, and provides links on each topic. But, it's not how I want to receive business and political news.
[edited by: weeks at 1:38 pm (utc) on May 17, 2007]
Of course, WW would probably be more popular overall since, like me, most of the men and women on this board have worked as fashion models at one time or another and have great voices with perfect BBC diction.