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Facebook Page Dilemma

     
11:00 pm on Jan 17, 2018 (gmt 0)

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Hi guys, Im new o the forum. I found it because Im trying to get help with a question I have.

Currently I have one website and one facebook page for that site.

However our products and services target quite a broad spectrum of customers. All our products and services are self adhesive vinyls and films. We have a range of tints and wraps for cars, boats, vans etc.

Then we have some vinyls which are specifically for wrapping walls, furniture, windows in homes and busiensses.

Ive been toying with the idea of having two facebook pages. An architectural version for the films and vinyls for buildings and another for the automotive section.

The reason Im thinking this is that we put posts up of the work we do and I feel interior designers, architects and business owners may not want to be looking at our page with lots of car related topics. Also peopel interested in customising there vehicles may not want to see work weve done installing a wall mural in a building.

The reason Ive not split it is that I can see the benefit of having one account targetting everything. I can put all my effort into driving customers to my page and there may be a cross over of customers who atually ARE interested in both.

Has anyone got any helpful insights into what my best option is.

I understand my ads should be really focused. But Im thinking of whether my pages should be more focused too.
11:50 pm on Jan 17, 2018 (gmt 0)

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WebmasterWorld Administrator keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Hello fozzy1609 and welcome to WebmasterWorld [webmasterworld.com]

Sorry, I don't have any advice on your FB pages, but...

If you are sly about it, you can just post links to your site's [product] pages. You can add og images in the head section of each product page at your site to display a custom image when using your links at FB. Just do a web search for the code.

Personally, I recommend doing this in the appropriate topic related FB groups, but don't over do it and don't place the links too rapidly. Wait a minute between each post.
10:24 am on Jan 18, 2018 (gmt 0)

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I dont know what you mean but would be good to read that post. Do you have the url?
10:44 am on Jan 18, 2018 (gmt 0)

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WebmasterWorld Administrator keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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This is the OG (Open Graph) protocol page: [ogp.me...]

Basically you create an image (jpg, png or gif) to represent each of your product pages. Make them about 400x400 pixels. Try not to make them too spammy looking, or too much like ads.

Then get the code from the above link and put it in the HEAD section of each product page at your site, including each respective image.

Then join a bunch of topic related groups and participate for a couple weeks, building relationships.

Then you can post a few new posts here and there that include a link to one of your product pages. Because of that OG code, the image will display with whatever Title & Description you used in the code.
10:51 am on Jan 18, 2018 (gmt 0)

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WebmasterWorld Administrator keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Here's another version that creates image/title/description for Facebook - and - Twitter:

<meta name="twitter:card" content="summary">
<meta name="twitter:site" content="@example">
<meta name="twitter:title" content="example">
<meta name="twitter:description" content="example">
<meta name="twitter:image" content="full_path_to_og_image">


If you want a larger image, use this:

<meta name="twitter:card" content="summary_large_image">
<meta name="twitter:site" content="@example">
<meta name="twitter:title" content="example">
<meta name="twitter:description" content="example">
<meta name="twitter:image" content="full_path_to_og_image">
12:13 pm on Jan 18, 2018 (gmt 0)

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OK thanks seems interesting
 

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