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Facebook Q4 Revenue $8.81 Bln, Monthly Active Users Reach 1.86 Bln

     
12:11 pm on Feb 2, 2017 (gmt 0)

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Facebook beat expectations in its Q4 revenues reaching $8.809 billion, against $5.841 billion a year ago.

Its year end was 57% up year on year, from $17.928 billion to $27.638 billion.

Mobile ad revenue continues to represent a large proportion and is up to 84%.

It's also reporting that monthly active users are up to 1.86 billion.

Daily active users (DAUs) DAUs were 1.23 billion on average for December 2016, an increase of 18% year-over-year.
Mobile DAUs Mobile DAUs were 1.15 billion on average for December 2016, an increase of 23% year-over-year.
Monthly active users (MAUs) MAUs were 1.86 billion as of December 31, 2016, an increase of 17% year-over-year.
Mobile MAUs Mobile MAUs were 1.74 billion as of December 31, 2016, an increase of 21% year-over-year.

"Our mission to connect the world is more important now than ever," said Mark Zuckerberg, Facebook founder and CEO. "Our business did well in 2016, but we have a lot of work ahead to help bring people together."

[investor.fb.com...]
5:40 pm on Feb 3, 2017 (gmt 0)

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You can't possibly fake it more than they do.

1.8 Billion daily users. Right. Blocked in the largest country in the world, China.

Let's dig into this.
Daily active users (DAUs) DAUs were 1.23 billion
Mobile DAUs Mobile DAUs were 1.15 billion

This means that DESKTOP Daily users are 80 million. Desktop is what counts, these are real , premium users.

When I tried advertising on Facebook, their clicks are not only from giant clickbot farm that are plain obvious , but also 2 out of 3 clicks they charged never even get to your website or never register with Google Analytics. That's basically tells me that 2/3 of "traffic" is bots. The mobile botnets are so obvious they were caught by our very simple filters.

I wonder if they count as users everyone who's ever seen a +1 button.

>> Mobile ad revenue continues to represent a large proportion and is up to 84%.

This is mobile games. That market will blow off soon.

The big 2.0 dotcom crash of their stock is coming.
5:47 pm on Feb 3, 2017 (gmt 0)

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1.8 Billion daily users. Right. Blocked in the largest country in the world, China.


That's not daily, that's 1.8 billion monthly.

However, I agree, bots are a problem all over. It's a real pain.
8:56 pm on Feb 3, 2017 (gmt 0)

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that equates to 1-in-4 of the world's population using Facebook every month. that's just daft.